Coca-Cola news and analysis – Page 3
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Category ReportFit for the mainstream: Dairymen dairy drinks trends 2024
The protein market has broadened beyond the gym crowd, with dairy brands keen to capitalise on the ‘trade-up opportunity’
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NewsCaptain Morgan and Pepsi team up for rum-based RTD
The 5% premix is the first time PepsiCo has lent its flagship brand to a product containing alcohol
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NewsCoca-Cola to invest $1bn in Nigeria over five years
The company will expand its manufacturing operations in the African nation
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NewsTop food manufacturers urged to address ‘staggering’ carbon emissions
The UK’s leading manufacturers were found to emit more carbon emissions globally than the entire aviation industry
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NewsCoca-Cola to continue alcohol push with Bacardi RTD launch
The NPD will launch in select European markets and Mexico in 2025
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Comment & OpinionThe most sustainable packaging material? The answer is complicated
We need to assess supermarket packaging by carbon emissions and circular recycling, say Ian Coulter, partner at Food Strategy Associates and Paul Smith, founder of Sustainability Business Solutions
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NewsCoca-Cola to launch limited edition Oreo collaboration cola
The NPD is set to hit stores from September
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NewsFanta unveils Halloween marketing push and limited edition apple variant
Fanta Zero Afterlife features the Beetlejuice Beetlejuice film’s main character and a black and white striped design
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NewsCoca-Cola invests in climate startup turning wastewater into clean electricity
Coca-Cola Europacific Partners’ business innovation arm, CCEP Ventures, led an £800k investment round for Pipeline Organics
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NewsDash Water takes swipe at Coca-Cola in London billboard stunt
The billboard is overlayed on what looks suspiciously like a Coca-Cola advert
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Category ReportReady to drink trends 2024: Hard seltzer goes soft
The forecast hard seltzer craze hasn’t materialised in the UK, prompting brands to rethink their strategies. Does the future instead lie in canned cocktails?
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Comment & OpinionCoca-Cola hones in on hugs in Olympic campaign
Coca-Cola has cannily drawn on the Olympic spirit for its global ad
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NewsCoca-Cola HBC agrees $130m loan for Egyptian projects
The loan from the European Bank of Reconstruction & Development will further the London-listed group’s investment in people development and sustainable business practices in Egypt
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NewsCoca-Cola launches personalised Diet Coke packs in stores
More than 150 different names are available
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Analysis & FeaturesSainsbury’s wins Grocer of the Year for the first time in two decades
Sainsbury’s has bagged Grocer of the Year for the first time in nearly two decades at last night’s Grocer Gold Awards 2024 – topping an outstanding evening of celebration
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Events & AwardsGrocer Gold Awards 2024: Coca-Cola wins Consumer Initiative of the Year
Geo-targeted social media posts, plus influencer content and endorsements, sparked significant engagement and traction among younger consumers
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Category ReportEnergy drinks trends 2024: Can Red Bull outrun Monster?
Energy drinks brands are racing ahead, with flavour innovation, festival appearances and keen pricing broadening their appeal
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Category ReportEnergy products trends 2024: Can challengers go the distance?
Can deals with influencers such as ultra-runner and ‘Hardest Geezer’ Russ Cook help challenger energy brands go the distance?
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NewsSainsbury’s promotion sees ‘Nectar Purple’ cans hidden in Diet Coke multipacks
Shoppers can win £100 of Nectar Points by finding a purple can
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Analysis & FeaturesShrinking the innovation deficit: Strategies for distinctive new products
Researchers have come up with a metric to define distinctive innovation – and found it’s lacking. So why should developers push the boat out?