Comment & opinion – Page 313
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Comment & Opinion
Could your ad be one of our Top Campaigns?
The Grocer has completely revamped its Top Campaigns coverage for this year – and we want you to enter your finest work
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Comment & Opinion
Balance needed on link between processed meat and cancer
The IARC’s final report on the link between eating processed meat and cancer is to be published soon
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Comment & Opinion
George Clooney and Ian McShane are having fun with Nespresso
George Clooney has a new co-star – and a better premise – in his latest Nespresso ad
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Comment & Opinion
Pat gets some reassurance and sees the sunny side of Brexit
Mrs May popped by for a nice cup of tea and some of that Battenberg I put aside for my weepy moments
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Comment & Opinion
Tesco’s ‘big six’ questions
Dave Lewis hailed its first-half results as proof the retailer was “out of crisis”. Here are the big six questions raised by today’s announcements
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Comment & Opinion
Shopper mindsets take marketing beyond demographics
What was once typical of the grocery sector is becoming increasingly irrelevant
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Comment & Opinion
Bake Off needs a strategic marketing approach
This year, The Great British Bake Off is offering more drama than usual – good news for grocers and supermarkets
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Comment & Opinion
Health claim ruling frustrates, but we are staying positive
We’ve just been pulled up for making an unauthorised claim on one of our cereals
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Comment & Opinion
10 fine ways Tesco could charge its shoppers more
A fine idea: 10 more ways Tesco could clamp down on irresponsible shoppers
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Comment & Opinion
Meal deal maestro Simon Roberts should be a solid hire for Sainsbury’s
Sainsbury’s finally ended speculation over who would replace Roger Burnley
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Comment & Opinion
The top 10 tech and digital innovations for Christmas 2016
Exploring the UK innovations likely to impact on the food & drink industry this Christmas
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Comment & Opinion
Tesco the Horsegate villain rides to FSA's rescue
This demonstrates just how desperately short of resources the FSA and the local authorities it relies on have become
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Comment & Opinion
Quality Street outcry should teach brands to be creative when communicating change
With reformulation high on the agenda, more brands will require effective ways to communicate change
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Comment & Opinion
Grocery brands must focus on individual consumers
Surely it is customer experience that should be the focus to differentiate and retain, if not win, customer loyalty
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Comment & Opinion
Sugar tax is levy on industry rather than consumer deterrent
A sugar tax is no magic bullet, and won’t have the impact of continuing proactive education programmes that promote health
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Comment & Opinion
Licensing matchmaking gives brands edge
Times are tough in the food and beverage world, especially if you are looking to get a new product on crowded shelves
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Comment & Opinion
The convenience stores getting chilled right
It’s a well-known fact that getting the chilled fixture right has been a perennial challenge for convenience retailers
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Comment & Opinion
Gary puts the thick into thick cut for McCoy's
McCoy’s has updated its ‘flavour calling’ campaign to promote its new thick cut crisps
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Comment & Opinion
Six key messages from Mike Coupe on Sainsbury's strategy
The Sainsbury’s CEO was upbeat about strategy today, despite a 1.1% fall in like-for-likes
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Comment & Opinion
New suppliers are kept out but it should be open to all
How is it that Waitrose has captured the market in being approachable to new suppliers?