All comment & opinion articles – Page 63
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Comment & Opinion
Is It Cake Too? Minor tweaks, specific skills, easily guessed imitations
The object-or-cake trend was already old hat by the time the first one came out
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Comment & Opinion
What habits stop us winning friends and influencing people?
Let’s start with stage one: not doing things that reduce our influencing power
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Comment & Opinion
CMA turns attention to suppliers, but what will ‘profiteering’ probe achieve?
Timing, it seems, is everything these days, but especially when it comes to announcements from the competition watchdog
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Comment & Opinion
Food waste: four game-changing strategies we can all adopt now
Progress on food waste so far is insufficient but where we need to focus action is clear, says Sebastian Munden, chair of Wrap
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Comment & Opinion
The real health risks of the WHO’s aspartame research are poignant
The WHO’s findings into aspartame have come up with – to severely gloss over nuance in the report – nothing useful
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Comment & Opinion
Local authorities can’t hope to enforce disposable vape ban
Try to report stores already flouting regulations and the response from Trading Standards is usually nothing, says ACS CEO James Lowman
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Comment & Opinion
It’s no surprise soaring costs have sent vegan brands to the wall
Evidence shows growth in plant-based products has slumbered this year due to price increases, says Heck co-founder Jamie Keeble
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Comment & Opinion
Sainsbury’s Nectar Prices expansion is a strategy that works
Sainsbury’s has bolstered the number of products in its scheme to 3,500 – a huge sum for an initiative launched just this April
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Comment & Opinion
What fmcg can learn from Apple and VW
The benefits of thinking differently about category management are clear for both brands and shoppers, says Andrew Hovells, strategy director at Live & Breathe
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Comment & Opinion
How to wield soft power in fmcg
A company’s influence is about more than just its products, brands or shops, says Jeremy Garlick, partner at Insight Traction
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Comment & Opinion
Vape sector will bear the blame for disposables ban
The vaping sector simply isn’t doing enough to reduce the number of single-use vapes that get binned
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Comment & Opinion
Flexibility is key when balancing business and a baby
My business has been my entire focus, until around seven weeks ago, when I welcomed a brand-new human into the world
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Comment & Opinion
WHO sweeteners advice is naïve at best. At worst, it’s dangerous
The flurry of news articles on the topic of aspartame show how unclear and open to interpretation the recommendations are, says Harry Thuillier of Oppo Ice Cream
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Comment & Opinion
Plant-based is likely to see consolidation and rationalisation, not obliteration
Another week, another plant-based exit. Samworth Brothers has become the latest to pull the plug on its vegan operation
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Comment & Opinion
‘Skipton Alfie’ sings about his loyalty to Yorkshire Tea
Alfie gives us a two-and-a-half-minute song about taking Yorkshire Tea with him on his lads’ holiday
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Comment & Opinion
Dr Daniel E. Lieberman explores ‘comfort crisis’ in motivating Diary of a CEO podcast
Shopping is easier than ever – and we’re suffering for it, according to the expert in physical activity
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Comment & Opinion
MPs are looking for solution to food poverty in the wrong place
FareShare’s work results in significant quantities of healthy food going to charities – you’d think government would jump at it, says George Wright, CEO at FareShare
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Comment & Opinion
Heinz’s ambient tomato expansion makes perfect sense – unlike Houmouz
Heinz’s tinned tomatoes and cooking sauces will appeal to consumers looking to prepare cheaper meals in bulk
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Comment & Opinion
Brands must think ahead on HFSS restrictions
CPG brands can find their most fundamental growth driver in secondary displays, says Steph Cullen, head of UK CPG at Circana
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Comment & Opinion
How brands can avoid common pitfalls on Threads
The best strategy we’ve seen is testing and learning, trying different types of content and seeing what works, says Pete Sayburn, CEO of agency matchmaking platform Studiospace