All articles by Daniel Selwood – Page 35
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News
Blu kicks off OOH push for MyBlu vape device
The ads feature stylised illustrations of vapers and the slogans ‘I Blu. Do you?’ and ‘You Blu too? Who knew?’
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News
Hovis brings back ‘Boy on the Bike’ TV ad
Originally aired in 1973, it shows a delivery boy struggling to push a bicycle loaded with bread up a steep cobbled hill
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News
Ginsters unveils premium Cornish Handcrafted range
Two hand-crimped SKUs will be available in Tesco from Monday (3 June) with an rsp of £2.25
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News
Paul Hollywood makes fresh bakery debut with craft-inspired range
Three bread SKUs are available now in Tesco, with teacakes set to land in stores within the next few weeks
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News
Innocent boosts flavoured water offer with lower-sugar Refresher duo
Lemon & Ginger and Raspberry & Rosemary are made with no added sugar or sweetener
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News
Waitrose targets younger coffee fans after hot drinks reset
Having delisted SKUs from big names such as Nescafé, Waitrose has added trendier lines by mid-tier players
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News
Troo partners with Holland & Barrett for high-fibre range
Co-branded SKUs will mark the first time Holland & Barrett has worked in such a way with a food brand
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News
Good Bubble launches baby skincare duo in bio-plastic bottle
Suitable for newborns, the new products come in a pump-bottle derived from sugarcane
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News
Clarity & Co soap brand BeCo adds plastic-free shampoo bar
The Argan Oil Shampoo Bar will roll out on 3 June to Waitrose – marking the first time the supermarket has listed such a product
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News
BelVita unveils first reduced-sugar variant
The new snack promises 30% less sugar ‘than breakfast biscuits on average’
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Comment & Opinion
Vita Coco’s push into ‘clean’ energy shows how soft drinks are evolving
Soft drinks today are about far more than providing refreshment; shoppers have multiple need states
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News
Vita Coco owner grows better-for-you offer with Runa ‘clean’ energy drink
All Market is hoping to ‘redefine the energy drink category’
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News
Healthy Nutrition Co revamps MaxiMuscle to re-engage shoppers
The fitness brand aims to tap demand for everyday fitness over coming months with a raft of on-trend NPD
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News
Cofresh Snack Foods acquires £20m second site in Nuneaton
The new facility will be dedicated to healthier snack brand Eat Real
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News
Jonny Wilkinson relaunches kombucha brand in tilt at mainstream
No.1 Kombucha has been renamed No.1 Living, while the probiotic drinks have been reformulated to become 100% organic
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News
Primrose’s Kitchen eyes sales hike following takeover
News investors in the Dorset cereal brand include government food waste tsar Ben Elliot
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News
The Saucy Affair pauses production to raise relaunch funds
The brand will no longer be available in grocery once its current supply sells through in coming weeks
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Comment & Opinion
Raw petfood is on a roll, but health concerns remain
The sector is under scrutiny after researchers produced a report looking at six cases of bTB among domestic cats
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News
Piccolo adds ingredients for home-cooking amid raft of babyfood NPD
A four-strong range of stir-in sauce is rolling out now alongside three variants of stock cube
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News
Unilever adds detectable black pigment to plastic bottles
Tresemmé and Lynx packs will become easily detectable by recycling plant scanners