Archive of all Diageo articles – Page 16
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NewsDavid Cunningham brings Guinness expertise to Let There Be Beer
Brewing industry campaign Let There Be Beer has recruited a former Guinness marketing chief to lead the push…
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NewsDiageo’s Grumpy Gorilla to promote safer drinking
Diageo is launching a humorous ad campaign to promote safer drinking as part of its sponsorship of free travel home on New Year’s Eve in London and Edinburgh.
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InterviewsJohn Kennedy: Big Interview with Diageo Western Europe president
Diageo’s Western European business has lost some of its old swagger, says John Kennedy. He is determined to get it back….
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NewsDiageo offers to sell distilleries to ease Whyte & Mackay merger
Diageo has offered to sell three of the distilleries in its Whyte & MacKay portfolio to remedy competition concerns raised by the OFT.
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NewsCaptain Morgan gets Spiced up by revamp from Diageo
Diageo is unveiling a new look for Captain Morgan Original Spiced Gold and is backing it with a £9m marketing spend…
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NewsDiageo propped by American sales as emerging markets cool
Diageo has reported organic net sales of 3% in the 3 months to 30 September, on volumes up 0.6% - but Western Europe continued to see a decline.
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NewsDiageo gives Johnnie Walker makeover in bid to make whisky trendy
Diageo is giving Johnnie Walker Red Label whisky a new look backed by a £7.2m marketing push…
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NewsDiageo’s Paul Walsh joins United Spirits board
Former Diageo boss Paul Walsh has been appointed to the board of United Spirits Limited (USL), it was announced yesterday.
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NewsSmirnoff Gold and chocolate Baileys to spice up Christmas offer
Diageo is launching a new chocolate Baileys and rolling out Smirnoff Gold across the trade…
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NewsDiageo profits jump 8% on back of emerging markets and spirits
Premium spirits and continued strength in emerging markets helped Diageo offset a “challenging” performance in Europe, the company reported today.
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NewsEd Pilkington named head of marketing and innovation at Diageo
Ed Pilkington has been named the new Western Europe marketing and innovation director at Diageo…
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NewsLower-alcohol lines booming says DH
Supermarkets and suppliers are on course to smash the government’s target of removing one billion units of alcohol…
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NewsSainsbury's slashes Diageo promos in 'huge rift'
Sainsbury’s has dramatically reduced the number of Diageo promotions in its stores following a “huge rift” between the two…
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Diageo's Paul Walsh to become Compass Group chairman
Outgoing Diageo CEO Paul Walsh has been named chairman of Compass Group.
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NewsDiageo shuffles execs as Smirnoff gets new creative agency
Diageo has announced another reshuffle of its top table, as well as a new creative agency for its Smirnoff brand.
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Industry hails Paul Walsh's achievements at Diageo
Outgoing Diageo chief executive Paul Walsh will leave behind a global force with an unrivalled brand portfolio…
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Paul Walsh steps down as Diageo CEO after 13 years
Paul Walsh is to leave Diageo after 13 years as its chief executive, to be replaced by Ivan Menezes.
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NewsDiageo gives Parrot Bay cocktails wings with national roll-out
Diageo is to roll out a range of single-serve ‘freeze and squeeze’ cocktails across the UK…
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NewsFlat half-year sales for Diageo in UK
Diageo remained bullish on it half-yearly figures, despite flat sales in the UK and “chronically weak” figures in Southern Europe.
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NewsTime for second phase of £33m Guinness ad campaign
Guinness has this week unveiled the second advert in its Made of More marketing campaign….