Doritos is launching a new crisp variant that it claims brings together two of the most popular flavours on the market.
The new Flamin' Cheeseball crisp (rsp: 38p for 40g, £1.77 for 225g), a mixture of cheese and spices, is to be added to the Doritos range from this month.
The launch coincides with a new on-pack promotion offering consumers a chance to win an all-inclusive trip to Las Vegas in May. Promotional packs are available to retailers now. A dodgeball-themed marketing campaign will kick off for the brand next month.
The new Flamin' Cheeseball crisp (rsp: 38p for 40g, £1.77 for 225g), a mixture of cheese and spices, is to be added to the Doritos range from this month.
The launch coincides with a new on-pack promotion offering consumers a chance to win an all-inclusive trip to Las Vegas in May. Promotional packs are available to retailers now. A dodgeball-themed marketing campaign will kick off for the brand next month.
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