All Fresh produce articles – Page 161
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News
LazyTown set to make heroic entrance in UK
Cult kids TV show LazyTown is hoping to strike a marketing deal with the UK's top grocers. In exchange for selling branded LazyTown toys, clothes, music and educational supplements, creator Magnus Scheving promises higher fruit and veg...
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It's back - and this time it's versatile
Growers have hailed the return of the carrot after years of decline. Hard work on a campaign to raise the carrot's profile has paid off as value sales rose 2% last year, according to the British Carrot Growers Association. More than £300m...
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Morrisons wraps in biodegradable
Morrisons has started packing some of its organic produce in biodegradable and compostable plastics film. It follows Sainsbury's decision to use green packaging for 500 lines including ready meals with the aim of saving 4,000 tonnes of...
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Growers' failed hopes hit price of table olives
Olive prices are set to soar this year because of poor judgement by producers in the Mediterranean. Prices in contracts with UK traders have risen as much as 10% already, with a strong chance of further rises in the summer. Spanish...
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In Brief: S&A agreement; Promising volumes; Fruit research boost
S&A agreement Soft fruit grower S&A Produce has agreed with union bosses to allow access to its workers and collective negotiation. The T&G hailed it as a victory in its long-running dispute over labour conditions with...
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Polytunnel ruling hits growing industry hard
Britain's £200m-a-year soft fruit industry could be brought to its knees by a High Court ruling on polytunnels. Growers fear a public backlash will follow the judgment last month against Tuesley Farm in Surrey, which was told to remove...
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Price Survey
Welcome to what looks set to be another turbulent year for grocery prices at the top six supermarkets. A number of significant changes have already taken place since our last report on 16 December, with the price of loose apples tumbling...
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In Brief: Juicy £1m spend; Bars for the ladies; Guilt-free mousse
Juicy £1m spend Coca-Cola Enterprises is backing its Capri Sun 100% Pure Juice with a £1m TV, internet and outdoor campaign to highlight the drink's fruit content and its suitability for lunchboxes. Bars for the...
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Top campaign: a drink unlike any other
Diageo has positioned its Quinn's fermented fruit newcomer as a drink unlike any other and its advertising also fitted this unique role. Set in an animated tropical rainforest, the lively TV ad showed a plant that grew and eventually produced...
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Olins appointed as Poupart group MD
BerryWorld managing director Adam Olins is set to become group managing director of fresh produce company, the Poupart Group. Olins has been managing director of BerryWorld, the soft fruit trading division of the Poupart Group, since it...
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Star Product: walkers baked will make the men happy
How could PepsiCo top last year's star product Walkers Potato Heads? By taking the principle of the healthier crisps and creating a brand that targets men, that's how. Walkers Baked lines, launched in the summer, demonstrate the...
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Eat in Colour to kick off gastronomic pleasure
After more than a year of delays, the Eat in Colour campaign is finally getting off the ground. The generic promotion for the fruit and veg sector will take its first steps into the public domain on 1 January, with the launch of...
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Rhubarb short as crops stay dormant
A rhubarb shortage is looming because the bulk of UK supplies won't be pulled until after Christmas. Yorkshire's forced rhubarb crop represents the main UK source and is running late, according to one of the largest growers, David...
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News
Parripak goes to Jackson
Vegetable preparation business Parripak has been acquired by William Jackson & Son for an undisclosed sum. Bedfordshire-based Parripak started out packing shallots and onions grown on the farm. It has since grown to fill a 52,000 sq ft...
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'Tesco was very naughty. So it needed a smack'
Who's afraid of the big bad Tesco? Not Will Chase, owner of snack foods company Tyrrells Potato Chips. He became the little pig who took on Tesco's wolf when he threatened the retailer with legal action for stocking his crisps without...
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Price Survey
To say 2006 has been a turbulent year for pricing at the top six supermarkets would be putting it mildly. Rising energy prices, feed costs, poor harvests, and lower yields of certain fresh fruit and vegetables have caused the rate of food price...
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Talking shop
A profusion of healthy eating campaigns, from the government's five-a-day to Jamie Oliver's school meals odyssey, means we all know what we should be eating.But what is missing is a campaign to make shoppers want to choose, prepare and serve...
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CCE adds zest to drinks to refresh key brands
Coca-Cola Enterprises is ringing the changes with its Diet Coke and Minute Maid Froot Refresh brands as part of a wave of activity planned for the next 12 months. From February, its Diet Coke with Lemon and Diet Coke with Lime variants...
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News
CCE adds zest to drinks to refresh key brands
Coca-Cola Enterprises is ringing the changes with its Diet Coke and Minute Maid Froot Refresh brands as part of a wave of activity planned for the next 12 months.From February, its Diet Coke with Lemon and Diet Coke with Lime variants...