All Fresh produce articles – Page 195
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French Sunshine comes out
Jane Mornement The French summer fruit season has got off to a healthy start with the fifth annual campaign from Sunshine Fruits from France. Focusing this year on a health and beauty theme, a 5-a-day awareness campaign will be supported by...
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Upside of going upside down
Heinz is to put £4m behind the launch of a Top Down Tomato Ketchup, designed to tap into the three-quarters of consumers who store ketchup upside down.The newcomer, which will have full distribution by next month, contains a mechanism which...
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It's time to Eat a Salad a Day'
Ed Bedington A campaign to encourage consumers to Eat a Salad a Day' is being launched. The concept by The Greenery kicks off with the publication on Thursday of the first-ever report into the UK salad market. The report looks at the...
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Premiums are soaring as a blame culture takes hold. How can
Personal injury claims. It is one of those phrases that send supermarket spin doctors into damage limitation mode. Whether it is a customer slipping on a grape and injuring a hip or a member of staff sustaining a broken limb through faulty...
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The VK Coast is clear for GBL
GBL International has unveiled a new RTD brand called VK Coast.The vodka-based drink comes in three flavours – Orange & Passion Fruit, Apple & Mango and Strawberry & Vanilla – and will be boosted by a £10m campaign including advertising,...
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Heveco swelling
A leading mushroom producer is investing around £1m a year to boost production. Heveco Mushrooms plans to increase volumes grown at Thakeham, West Sussex, by adding additional adjacent capacity at Abingworth. The company, the UK arm of...
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Third helping for Kick Start
Mary Carmichael Kellogg is going back for a third helping of its controversial Kick-Start weight loss campaign to back Crunchy Nut Corn Flakes, Fruit n' Fibre and Special K cereal brands. Timed to coincide with interest in last-minute...
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The right routes for top fruit
Ed Bedington A road map' to help the weak learn from the strong and guide top fruit growers down the path to success has been commissioned by the Worshipful Company of Fruiterers. The organisation is investing £6,000 in sponsoring Violetta...
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Get entries in for dried fruit awards
The countdown has begun to the announcement of the winners of the sixth Dried Fruit New Products Awards. The most innovative new products containing dried fruit will be revealed at a ceremony preceding the Dried Fruit Ball, at the Savoy on...
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Dried fruit awards
The search is now on for the country’s most innovative new products containing dried fruit. Retailers and manufacturers are being urged to enter the sixth Dried Fruit New Products Awards, which are open to products launched (and available...
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Heavy on the juice
Fruit juice brand Copella is offering a Land Rover Freelander, worth £17,000, in an on-pack promotion across its range. Rolling out now, more than one million bottles will sport a collarette detailing the promotion, which involves answering a...
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Maoam's buzzing
A pair of animated battling fruit flies are the stars of a new ad campaign for Haribo's Maoam chews which hit the small screen this week. The duo, Fred and Ernie, are aimed at stimulating trial among the brand's target audience of 10 to...
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Tesco to recall own label fruit muesli
Tesco is to recall its Tesco Fruit Muesli 1kg following seven customer complaints due to the presence of nuts in the product.Tesco is to put up point of sale notices in stores to highlight shoppers to the nut/seed allergy warning for the...
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Fairtrade's fresh fuel
A fresh new supply of organic Fairtrade bananas is set to arrive in the UK. Fairtrade fruit company AgroFair UK said the first customers had already been lined up, including award-winning organic retailer Fresh and Wild. The fruit, branded...
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Public health is back in the spotlight. With the NHS under p
A third of British children are now overweight. Most children eat nothing like the recommended levels of fresh fruit and vegetables. Fewer children are taking exercise. Instead of cycling or playing in the park, they vegetate in front of the...
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Princes adds tuna value
Princes Foods has joined forces with the Slimming World brand to launch its first range of added value tuna products. Six products make up the initial offering with typical recipes including tuna with a lime and black pepper dressing and tuna in...
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Tropicana to expand production in Europe
Fresh fruit juice giant Tropicana has unveiled a major new production site in Zeebrugge, Belgium.Tropicana, a subsidiary of PepsiCo, said the expansion was a response to the fast growth in demand in Europe for fresh-pressed fruit...
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Delmonte pushes Fruitini towards lunchboxes
Delmonte is to spend £2m behind a relaunch of its Fruitini potted fruit brand, steering the brand away from adults and towards kids' lunchboxes. New pots are rolling out to retailers now, still featuring real fruit pieces free from added sugar,...