All Fresh produce articles – Page 196
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A ROUND-UP OF THE HOTTEST RECENT ACTION IN FMCG
smoothie rethink n Fruit Juice specialist Tropicana has withdrawn its first range of smoothies after only nine months on shelf. n It admitted that positioning of the three-strong collection was not quite right, and pledged to tackle the...
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A ROUND-UP OF THE HOTTEST RECENT ACTION IN FMCG
WAITROSE FOR KIDS Waitrose has become the latest multiple retailer to offer its own label range of foods for children. Its 75-item Food Explorers range, which was launched last week, includes everything from fresh fruit to ready meals and ...
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Game for Polo
Nestlé is aiming for bags of profit with a new line of Polo Clear and Polo Smoothie Sunshine Fruits in hanging packs. Available from June 2, both 144g bags contain individually wrapped hoop-shaped sweets, rsp: £1.05. Back on shelf...
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Largo to supply Cape Cod kettle chips
Irish food manufacturer and distributor Largo Food Exports has struck a deal with US kettle-cooked potato chip supplier Cape Cod Potato Chips to bring its brand to Europe.Under the deal Largo will manufacturer and distribute Cape Cod’s...
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Mangoes boosted by early start
Ed Bedington An early start to the Puerto Rican mango season has paid dividends, importers claimed. The crop got off to a flying start two months early, with the first fruit arriving in the UK in January, said importer Minor, Weir and...
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new shoot ads
New TV ads for Robinsons Fruit Shoot break on Monday (May 5) as part of a £6m spend behind the brand. The push includes a six-month sponsorship of popular Cartoon Network show Beyblades. Meanwhile, Fruit Shoot brand owner Britvic is running...
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Spain tempts
with Nispero Spanish producers are hoping to create a taste for a new fruit in the UK. Food from Spain has launched a nationwide campaign to promote the Nispero, an unusual fruit from the Callosa d'en Sarria region. The organisation is...
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Towey pushes Napolina
Dean Towey has become Napolina's marketing manager to raise the brand's profile and increase distribution of its ranges of canned tomatoes, cooking sauces, pasta and olive oils. Towey said: "I will be responsible for the strategic direction of...
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Heinz gets 5-a-day way
Heinz has won a landmark ruling in its battle to position some canned goods as contributing towards the recommended five daily portions of fruit or vegetables. Ad watchdogs this week threw out complaints by campaigners at the Food Commission...
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Hit or miss? - Hula Hoop Shoks
It was hard to ignore the arrival of KP's Hula Hoops Shoks in the bagged snacks category last April. For a start, the foil packs were cube-shaped and came in bright green, pink or orange, while the flavours gloried in the names Full-on Onion,...
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Asda ups its Scottish carrots
Asda is to do away with foreign imports of carrots at its stores by doubling the amount of the vegetable it sources from Scotland this year.Produce manager at Asda, John Shoesmith, said by working with growers in Scotland over the last three...
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Aconfused public is the last thing any government wants when
The DoH is proud of its 5-a-day campaign which is designed to encourage consumers to eat five 80g portions of fresh fruit and veg a day. However, Tesco, Sainsbury and Somerfield have all declined to use the government logo. Each is, instead,...
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Geest acquires French group
Geest has bought the Genevieve Langlais group of companies which produce prepared leaf salads and convenience salads in France.The deal will cost 19m euros plus 7m euros of debt and will make Geest one of the three largest producers of...
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Saintly seduction
St Dalfour followed up a product debut at this month's Convenience Retailing Show in Birmingham, where it launched Gourmet to Go canned salads, with another at IFE. This time it was drumming up interest for a new range of cooking oils called...
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UK is ripe for growth
A Brazilian company targeting the UK market is set to become its nation's biggest lime producer. According to Heiko Freitag, European agent for grower/packers Ita Citrus, the company has invested in 2,000 hectares of new land in the fast...
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Euro onions set to cry all the way to the bank
There were definitely no tears being shed at stand number 1525 where Surrey broker The Food Masters was showing off cans of fried onions under the Eazy banner. Produced by Spanish manufacturer Eurocebollas (literal translation Euro onions'),...
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Citrus crop hit in Spain
Spanish citrus growers have been hit by bad weather in the Valencia and Castellon provinces. According to trade sources 150,000 tonnes of oranges and easy peelers have been bruised by the wind. However, lemons which are grown mainly further...
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Asda forgets the niceties, Co-op bags split
Asda in Stowmarket provided the cheapest of this week's three full baskets at £36.30. Sainsbury in Stirling gave Asda a run for its money with eight items on offer for a basket price of £37.08. A checkout error led to potatoes being charged at...
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Smint on the Wild side
A new Wild Berry flavour has replaced the Peach and Lemon variants in the Smint Mini Mint range. Its arrival is heralded by a £3m campaign the Chupa-Chups owned brand's biggest yet which kicks off on TV screens on Monday (March 17), with ads...