All Fresh produce articles – Page 197
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Nestlé’s newcomers centre on fruit
Nestlé is getting fruity with its latest round of new products.The confectionery giant is adding an orange variant to its KitKat Kubes offering.And it has given kids’ favourite Smarties a new twist with a new Fruity format which will see...
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Haribo revs up new range
Haribo Dunhill has launched a new range fruit flavoured gums shaped like Formula One racing cars into the independent sector.Managing director at Haribo Dunhill, Helmut Mager, said the launch would coincide with plenty of media focus on...
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A million prize booty from Kellogg
Kellogg is aiming to squeeze some extra sales out of its fruit snacks range with its biggest ever promotion across Screamin’ Fruit Winders and Screamin’ Fruit Spurters.New special packs will feature a Fruity Booty instant-win promotion offering...
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Tropicana employs a chorus line
A trio of singing and dancing parrots are the stars of a new £5m TV advertising campaign for Tropicana fruit juice.Kicking off this weekend, the executions are the brand’s first to be made specifically for the UK market and mark the start of a...
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Ready for a Kracks at it
A new range of tubed potato snacks has its eye on Pringles’ throne. Essex-based importer Food & Drink Brands International is introducing Kracks to the UK market as a direct rival to Procter & Gamble’s £142m brand (The Grocer Top Products Survey...
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Tea with plenty of Latitude
Metro Drinks aims to make a splash in iced teas with a four strong ready-to-drink range called Latitude.Rolling out now, the quartetincludes traditional Lemon and Peach flavours, a more unusual Mango Green tea variant and a Light Peach...
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Fruit set a new record
The first English glasshouse strawberries are set to hit supermarket shelves two weeks earlier than normal.The first token pickings were delivered to Sainsbury this week by the Summerfruit Company, a venture between Redbridge AFI and Worldwide...
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Longer life packs ready to roll
Fruit and vegetable packaging could be on the edge of a long-life breakthrough, manufacturers have claimed.
David Wilkinson, sales director of Long Life Solutions, said modified interactive film can enhance freshness and shelf life while… -
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E&J Gallo aims to ease the choice for new drinkers
Ernest & Julio Gallo is adding generic red and white wines to its Californian Sierra Valley brand. Aimed at entry level wine drinkers who want the familiarity of a brand but are confused by grape varietal terminology, the additions will retail for...
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Cash back on Cwella
Fruit juice drink brand Cwella is launching a ‘Try me free’ on-pack promotion across its range in an attempt to encourage trial.From this weekend, until stocks last, the money-back offer will run across the brand’s TM Retail, Costcutter and...
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Doubting the dilutable
Buyers have expressed doubts that consumers will be able to differentiate Britvic’s new Robinsons for Milk dilutable squash from milkshake lines.Rolling out next week, the soft drinks specialist’s new line, which contains 10% fruit juice, comes...
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Sainsbury’s mango scrum down
Importers are getting creative in a bid to boost mango consumption in the UK.Birmingham-based importer Minor, Weir and Willis, the UK’s biggest handler of fresh mangoes, is set to work closely with Sainsbury to organise a number of instore...
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Excelling in their field
Innovation, diversification and commitment are the hallmarks of the NFU Excellence Awards national winners. Julian Hunt reportsTake a carrot grower, a cheese producer and a farm shop retailer, and what do you get? Three of the...
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Juicy Fruit’s spring clean
Wrigley hopes to squeeze extra sales out of its Juicy Fruit brand with a new pack design.The company also plans to raise investment behind the variant with a “significant media support programme” .The spring clean for Juicy Fruit coincides...
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UK Cameo set for 700 tonnes
Growers have hailed the third UK season of Cameo apples a resounding success.This year saw volumes reach almost 350 tonnes, said Adrian Barlow, chief executive of English Apples and Pears.“In the first year we had only about 50 tonnes to...
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Tracker hunts down two new flavours to boost bar
Masterfoods is adding two new flavours to its Tracker cereal bar range and backing the brand with a £1m support package.The Forest Fruits and Lemon variants replace the Strawberry and Banana lines and will be rolling out from the middle of next...
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UK tomatoes arrive at JS
Sainsbury has announced the first arrivals of British tomatoes in its stores.The Taste the Difference vine-ripened tomatoes are on sale, at £1.79, a week early due to recent mild temperatures.Tomato buyer Tristan Kitchener said: “Sainsbury...
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Flippin’ good buys
As Pancake Day draws closer, the promotional activity on those key staples of lemon juice and syrup continues to increase. Although there is activity for the day across retailers, it is Tesco that seems to be making the biggest effort so far...
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Fruit’n’veg vouchers launched
Fruit and vegetables are the weapons in a new campaign by health chiefs to tackle child obesity. In a DoH programme, parents are set to receive vouchers for free fruit and veg.The campaign is designed to promote lifelong healthy eating habits...
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Mangoes in court
Asda is being prosecuted by Swindon Borough Council for allegedly misleading customers over the anti-cancer properties of its mangoes. The council instigated legal proceedings for breach of both the Food Labelling Regulations and the National Cancer...