All Gen Z articles – Page 9
-
NewsElfBar tells retailers to keep selling over-filled vapes amid withdrawal
The Chinese-owned brand said it would be working with a Trading Standards Primary Authority to “ensure the withdrawal is carried out effectively”
-
Comment & OpinionWhy ElfBar may never return to the shelf
The supermarkets were already taking a risk selling disposable vapes
-
NewsBestselling ElfBar vapes stripped from all major supermarket shelves
Several supermarkets had previously pulled specific flavour variants of the device, but have since enforced a temporary blanket ban on the bestselling brand
-
NewsOver-strength ElfBars found on supermarket shelves
Tesco, Morrisons, Asda and Sainsbury’s have all moved to investigate or remove the offending products from shelves
-
Whitepapers5 ways to use product sampling to drive content on TikTok
Discover how sampling can supercharge your content, build awareness, and drive impact for your brand.
-
ReportsWhy dessert cereal is taking off on TikTok
‘People are becoming more inventive with their choices’ in a trend that started during the pandemic
-
NewsMcCoy’s launches Mexican-inspired Epic Eats crisps duo
It comes after McCoy’s axed its Mexican-style Muchos lineup last summer
-
Comment & OpinionGaming and Gaga: how brands can target gen Z
Winning the palettes of our future generation should be part of every grocer’s strategy, says Kathy Lee, consumer retail industry manager at Google
-
NewsFuture Food Movement launches youth advisory board for food industry
The FFM Youth Industry Advisory Board is the first of its kind in the UK and is focused on the food industry’s impact on the planet
-
NewsGen Z marketing conference programme unveiled by The Grocer
Taking place on Tuesday 14 March at Kings Place in London, the event will explore everything the industry needs to know about how to win with gen Z in grocery
-
Promotional FeaturesWalking the talk: how training is moving the goalposts on sustainability action in Wales
How the Welsh Government is taking direct action to effect real change in the sustainability of local food and drink businesses.
-
NewsLittle Moons adds duo of Refreshos sorbet mochi balls
The balls weigh in at under 60 calories per serving and contain no artificial flavourings, colourings or preservatives
-
News£100 Prime cans convenience store unbanned from TikTok
TikTok said the removal of the account for violating its community guidelines had been a mistake
-
NewsBakeAway debuts dairy-free pancakes using oat milk
OaYeah will debut with two products made with oat milk: a six-pack of Original crepes and a four-pack of ‘American-style’ Fluffy pancakes
-
Comment & OpinionHow the ElfBar captured the hearts, minds and lungs of the Zoomer generation
The garishly colourful little sticks, available in myriad sweet shop flavours, have gained an outlandish £314m in extra sales
-
Analysis & FeaturesTop campaigns 2022: the most influential adverts in food and drink
We've found 50 ads in 50 categories to enjoy
-
Analysis & FeaturesHow ‘unpredictable’ TikTok became essential for fmcg brands
As Elon Musk creates chaos on Twitter and Mark Zuckerberg focuses on the metaverse, TikTok has become the go-to social platform for fmcg brands
-
NewsTop Products: vape brand ElfBar is this year’s biggest grower
The Chinese-owned brand – launched in 2018 – increased its sales by £318.4m versus last year
-
ReportsA viral food trend for each month of 2022
From a mega chippy to a ’healthy’ cola alternative
-
NewsHow to Win with Gen Z in Grocery is theme for The Grocer’s 2023 conference
The Grocer will ask how the industry can appeal to Generation Z shoppers