Consumers are increasingly discovering that the frozen food aisle has become more diverse and attractive in recent years, shedding its staid image and providing a broad variety of options that is taking the challenge back to chilled. Innovation and a change in consumer attitudes are contributors to the growth of the frozen category. This supplement will give you meaningful insights and industry comment along with an overview of the trends that consumers are buying into.
This is an advertising supplement brought to you by The Grocer.
Company: The Grocer
Format: PDF
Length: 24 pages
Type: White Paper
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