All HFSS articles – Page 30
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NewsSunak announces health ‘mission’ to fight £6.1bn obesity crisis
The prime minister is to meet with business leaders and NHS bosses in a bid to come up with a new strategy for tackling obesity
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Comment & OpinionBetter-for-you brands face poor taste perceptions. Here’s the antidote
A large proportion of consumers believe a healthy product will compromise on flavour and satisfaction – but their perception can be changed, says Richard Lloyd-Williams, MD at Flavor
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NewsMister Free’d secures funding as it lands B Corp certification
Gluten-free snack maker Mister Free’d has landed a six-figure funding package and secured B Corp certification.
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NewsRude Health adds HFSS-compliant Choco Vanilla Puffs cereal for kids
The new line, which is available from Waitrose and Ocado, provides 15g of sugar per 100g
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NewsMatt Hancock’s Better Health pilot scheme shelved amid cost of living crisis
The programme was due to launch its first pilot in Wolverhampton earlier this year, with the government having promised to contribute up to £3m towards rewards
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NewsHumble Warrior closes third funding round to scale functional drinks brand
The third funding round at the company sees Nando’s grocery CEO Georg Gruber join as executive chairman and investor
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NewsHarry Kane invests in healthier doughnuts brand Urban Legend
Kane said he ‘very much admired’ the startup’s approach to making healthier versions of ‘the treats we all love’
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Analysis & FeaturesWonka or Plonka? The risks of cost-saving food reformulation
As the cost of living crisis intensifies, suppliers are increasingly reformulating their products to contain cheaper ingredients. However, the tactic risks pushing away loyal shoppers
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NewsVFC launches first kids’ product and new ‘more meat-like’ recipe
The brand said it had used ’cutting-edge extrusion technology’, which was ’gentle on proteins’ to create the product
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Analysis & FeaturesThe results: Have trials ‘nudging’ shoppers to healthy eating options worked?
The results have been mixed, with an Asda trial notably backfiring as shoppers prioritised price. So how successful have other efforts been?
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NewsTesco ‘5 for 4’ offer includes HFSS products: despite pledge to avoid them in multibuy deals
Tesco recently launched a “frozen essentials” offer for Clubcard users, which included HFSS products
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ReportsKellogg’s using tech to tackle new challenges
Cereal giant Kellogg’s recently opened a £500k food innovation centre at its Trafford Park factory
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NewsTesco says younger shoppers have ‘deprioritised’ health in cost of living crisis
Tesco is launching a new awareness drive ahead of World Diabetes Day on 14 November, urging customers to visit its pharmacies to use a risk tool
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NewsAdonis raises seven-figure sum to take keto snacking mainstream
Functional snacking brand Adonis has raised more than £1m in an effort to gain market share as demand for keto products grows in the UK
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Comment & OpinionCan Morrisons regain ground with Tesco-style loyalty card promos?
The death of multibuy confectionery deals has been greatly exaggerated. Or so it would seem in Morrisons’ bid to go toe to toe with Tesco’s Clubcard Prices initiative, through deals that fly in the face of the founding principles of the government’s HFSS clampdown.
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NewsShaken Udder reformulates dairy-free shakes to be non-HFSS
The brand’s entire range is now non-HFSS
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NewsPiccolo launches major non-HFSS range for kids
It is the first time the brand has offered kids products in many of these categories
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Category ReportThe rise of healthier treats: Cakes & biscuits category report 2022
The likes of McVitie’s and Mr Kipling have been rethinking recipes to comply with HFSS rules. Can they perk up flagging volumes?
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NewsBrands fear Q4 disaster resulting from Amazon’s HFSS restriction rollout shambles
For HFSS-compliant products, the temporary block, and the time spent waiting on Amazon to remove it, will take a huge toll, they argue
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NewsSnazzy gondola end displays boost sales, but ‘keep it simple’ suggests research
In another experiment, conducted at three stores over a three-week period, audio and scent were added to the display





