Iceland Foods news and analysis – Page 16
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Comment & OpinionA four-day price cut won’t fly with shoppers. It’s the other 361 days that count
There’s a lot of jockeying for position among the supermarkets amid the cost of living crisis
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NewsIceland uses latest inflation figures to give 1p veg offer a second push
Some observers have noted Iceland’s website allows only one 1p item per transaction, making 99p the maximum saving per basket
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NewsIceland slashes online price of fresh and frozen veg to 1p for Easter
All frozen and fresh veg that would normally cost £1 or under, such as a kilo of onions, will instead be 1p from 11 April until midnight on 14 April
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NewsIceland trials lower free delivery threshold to combat cost of living crisis
The retailer is lowering the minimum order value for its free next-day delivery service
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NewsFry’s launches two vegan chicken lines into Iceland and Food Warehouse
It follows the brand’s launch of Popcorn Chick’n into Iceland and The Food Warehouse earlier this year
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NewsIceland switches back to using palm oil as sunflower oil shortage bites
Soaring sunflower oil prices caused by the war in Ukraine mean the supermarket must use palm oil again or have freezers bare of staples, said Iceland MD Richard Walker
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NewsIceland Swift stores selling Co-op own-label lines in supply deal with Bestway
The deal is supplying Swift with a full range of ambient and chilled food, including branded products as well as Co-op own label
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NewsIceland opens second Swift convenience store, in Wembley
It is to be followed by three more within the M25 as Iceland expands the concept it launched a year ago as a single-store pilot in Newcastle
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NewsIceland to roll out its Swift c-store format to London
Launched as a single-store pilot in Newcastle last spring, the convenience format is now set to extend to four more stores in London over the next few months
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NewsIceland ‘Flexitebruary’ trademark hints at plans to spin out January’s plant-based boom
Veganuary organisers have welcomed the idea of a flexitarian-themed February as ‘brilliant’
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NewsHellmann’s rebrands salad dressings and adds two new flavours
The dressings would ‘meet the growing demand for versatility within the category’, said Hellman’s
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NewsIceland to ‘fast-track’ Ukrainian applicants into warehouse jobs
Iceland MD Richard Walker posted the offer on social media along with a link to a recruitment page for the supermarkets’ logistics partner GXO
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NewsIceland launching giant Cadbury Creme Egg dessert for Easter
It features chocolate sponge, white chocolate mousse and Creme Egg fondant inside a milk chocolate shell
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NewsIceland extends Bonus Card loyalty scheme to online shoppers
Iceland is also continuing to offer ‘Bonus Card Pricing’, with exclusive savings of up to 50% on selected lines
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NewsSupply chain antibiotics: consumers urge supermarkets to do more
New report from the Alliance to Save our Antibiotics has revealed that not all animal foods are covered by supermarket policies
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NewsIceland to offer Uber Eats delivery from 200 more stores
It means thousands more customers will be able to choose from 3,000 Iceland products on Uber Eats’ website or app, for delivery in as little as 20 minutes
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NewsIceland to use milk bottles to encourage families to apply for Healthy Start vouchers
The supermarket will ask shoppers “Could you get this milk for free?” on 81 million bottles
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NewsNew Iceland stores being held up by underfunded councils
The delays are holding up the investment and access to jobs needed for the government to achieve its ‘levelling up’ ambitions, according to Iceland MD Richard Walker
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Analysis & FeaturesIn graphs: Why Iceland ranked bottom for supermarket sustainability by Which?
Iceland prides itself on its work to eliminate plastic. So what led Which? to rank it last among supermarkets on sustainability?
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NewsIceland ‘supercharging’ range innovation in new tech partnership
The frozen food specialist has signed up to RangeMe, a global platform linking retailers with 200,000 suppliers showcasing their products





