Jamie Oliver news and analysis – Page 27
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News
Brand extensions: stretch or snap?
From clothing to crisps, brand extensions are getting ever more weird and wonderful. But do they have the legs to stay the course, asks Simon Creasey
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News
Class wars: the battle for own-label
Cheap is nasty. The new battle in own label is all about quality, and supermarkets are upping their game with new ranges and reformulations. Beth Phillips reports
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News
Hundreds of new lines join Taste the Difference range
Sainsbury's relaunched its £1bn premium range Taste the Difference this week - representing the biggest product relaunch in the supermarket's history.
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Comment & Opinion
Critical Eye... on Jamie's American roasting
I wasn't going to watch Jamie Oliver's Food Revolution (10pm, C4, 20 September) because, frankly, the proselytising little nit just sounds like a broken record these days. But then I caught a clip from the first episode in which he blubbed that...
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News
Sainsbury’s revamps Taste the Difference premium line
Sainsbury’s has re-launched its Taste the Difference premium own-label range.
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News
Alpro teams up with Jamie in TV tie-up
Alpro is hoping that some of Jamie Oliver's Midas touch will rub off on the brand by agreeing a sponsorship deal for Jamie's American Food Revolution.Jamie's new series will debut on Monday 13 September, and Alpro branding will feature...
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News
Now fish fingers face shock doc treatment
The fish finger could soon be the latest victim of a shock doc investigation into the food and drink industry.
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News
Focus On Lunchbox: Losing the lunchbox
The downturn boosted the lunchbox sector, but the uplift proved short-lived and adults are already returning to their old ways. What can tempt them back? Nic Paton reports
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Comment & Opinion
Tales of Titania: Black ops in Norfolk
A teensy bit of a calamity. Our Black Arts department (which we pretend is there to promote ethnic theatre groups) has been helping with a local residents' campaign to get a lovely new superstore built all over a sleepy Norfolk seaside town.
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Comment & Opinion
Critical Eye... on what cows really talk about
Like religion and waistlines, Gary Larson's The Far Side cartoons are a lot bigger in the States than they are over here. It's a shame, because his uniquely twisted perspective on life has something peculiarly English about it.
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News
Focus On Butters & Spreads: The healthy BSM battle rages on
As PR campaigns go, Unilever's attempt to get some column inches for its Flora brand in January this year was certainly eye-catching.
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News
Jamie’s school dinners campaign a failure, says Lansley
The new coalition government is already in Jamie Oliver’s bad books after health secretary Andrew Lansley’s criticised the TV chef’s healthy school dinners campaign.
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News
King calls on government to clarify its food strategy
Sainsbury's CEO Justin King has called on the government to develop a clearer strategy on food policy. Speaking during a debate organised by the retailer on cooking at home, King said there were too many food initiatives and the problem...
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News
Saturday Essay: Help beat obesity by getting children to cook
If the UK is to become healthier, cooking must be given more importance in the school curriculum, says Justin King
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News
‘Jamie effect’ revives sales of pork shoulder
Jamie Oliver has sparked a boom in sales of pork shoulder by inspiring consumers to use the cut more during and since the recession.Sales of pork shoulder have rocketed 40% by volume in the past 12 months, to 27,000 tonnes [Kantar [52w/e...
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Comment & Opinion
Don Pumsey: a DRIP retrospective
After offending and delighting readers in equal measure, the satirical column of Don Pumsey – at the Department of Retail Infrastructure and Pricing (DRIP) – ended last week as a new era opens for politics. We look back at the wit, wisdom, wanton spending and idle wickedness of a legend
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News
Celeb foods slammed for sugar, salt and fat
Foods endorsed by celebrity chefs including Jamie Oliver and Ainsley Harriot have been slammed for their high levels of fat, sugar and salt following a new study.
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News
JJ Food Service hires D’Acampo to oversee its healthier ranges
Sainsbury's has Jamie Oliver, Aldi has Phil Vickery and now JJ Food Service has signed up Gino D'Acampo.The winner of I'm A Celebrity Get Me Out Of Here! is working with JJ's to promote its brand, raise its profile among caterers and...
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News
Grocer 33: Sainsbury’s delivers the green beans
Sainsbury's in Drumchapel came top this week as it was the only retailer to stock own-label green beans after flight disruptions hit availability.
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Comment & Opinion
Editor's Comment: The Tories want to rein in the FSA - but it may get larger
Happy birthday to the Food Standards Agency, 10 years old today.





