Joe Woolf
Comment & OpinionLessons from a startup founder – and a buyer who rejected him
Rejection is a part of business; there are lessons to be learnt every time it happens, says Joe Woolf, founder of Tasty Mates & head of retail at HomeCooks
Comment & OpinionLessons from a startup founder: don’t get lost in your story
There are three stages of building a consumer-focused brand, which all have a different goal and methodology, says Joe Woolf, founder of Tasty Mates and head of retail at HomeCooks
Comment & OpinionLessons from a startup founder: the power of pallet builds
Certainly not the most glamorous topic but one I wish I had delved into more during the early stages of launching a product, says Joe Woolf, founder of Tasty Mates and head of retail at HomeCooks
Comment & OpinionLessons from a startup founder: you won’t ‘get rich quick’
Everyone sees the big-name deals, the vanity (revenue) numbers, the ‘freedom’ of being your own boss. but you shouldn’t just chase the shiny things, says Joe Woolf, founder of Tasty Mates and head of retail at HomeCooks
Comment & OpinionLessons from a startup founder: prioritise your own wellbeing
Far too many founders think about their business before they think about themselves, says Joe Woolf, founder of Tasty Mates and head of retail at HomeCooks