All New product development articles – Page 109
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Category ReportFrozen trends 2024: Morrisons and Iceland face off
Using exclusive product launches and eye-catching PoS activity at freezers, supermarkets are fighting hard for shoppers’ attention
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NewsWild rolls refillable personal care range into branded bays at Tesco
The launch includes Wild’s new haircare lineup comprising Rich & Nourishing and Strengthen & Repair variants
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Category ReportCooking sauces trends 2024: Can restaurant-style meal kits poach punters?
As Brits cut back on dining out, makers of meal kits and cooking sauces are hoping to capitalise on restaurant-style lines
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NewsEat Real packs get second redesign in two years
The new-look packs were designed to appeal to ‘a wider, flavour-loving audience’, according to the brand
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Range PreviewEgg-spresso Martini and Flossy the Cow: M&S Easter range 2024
This year, M&S is upping the ante with a Wonka-style competition that could see you £5k richer if you find the elusive green chick sweet
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NewsOatly launches organic variant of barista oat milk
The oat milk giant said the product had been designed to answer growing demand for an organic option
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NewsCoca-Cola targets flavoured colas segment with lemon flavour relaunch
Coca-Cola previously axed a lemon flavoured cola in the UK in 2006
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NewsNakd expands range of functional snack bars with Fruit & Fibre duo
The launch will be backed by a digital push, including a partnership with nutritionist Michelle Braude
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NewsMentos claims first with new pack of 14 flavours
The launch will be backed by a £1m marketing push
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NewsAstonish adds 16 value SKUs across cleaning and personal care
The NPD rollout followed “a year of serious growth for Astonish”, said the brand
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Comment & OpinionIs salty Birra Moretti Heineken’s ‘Madrí moment’?
Madrí has been one of the major success stories in lager. With its latest two launches, Heineken has made it clear it wants in on the action
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Analysis & FeaturesSpotted in stores: what’s new for February 2024
Each month, we highlight new and interesting products, displays and features our team has snapped in the leading grocers
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NewsWhitworths calls for DFNS to be contributor to 5 a day
The brand is to publish an independent white paper later this year, highlighting the ‘far-reaching health benefits’ of DFNS
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NewsRed Bull unveils Curuba Elderflower Summer Edition energy drink
Red Bull’s latest limited edition will land on 11 March
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NewsPringles relaunches Sizzl’n spicy crisps range as Hot
The range will debut with five variants, offering varying levels of intensity
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Category ReportBottled water trends 2024: Liquid Death and the rockin’ revamp
Rock-inspired Liquid Death is leading a wave of upstarts that sell water without the plastic. Could they shake up lacklustre sales?
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Category ReportIce cream trends 2024: A cone for every season
With unpredictable summers, suppliers are vying to make frozen dairy a year-round treat with the help of TV ads and trendy NPD
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NewsRowntree’s launches sour Randoms spin-off Fizzy Cactuz
The NPD comprises fizzy, cacti-shaped gummy sweets in ‘zesty’ fruit flavours
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NewsVital Drinks raises £600k to bring functional duo to market
The still flavoured waters contain all 13 vitamin groups
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NewsCorona targets midweek drinkers with lower-alcohol Ligera
The 3.2% abv beer contains 30% less alcohol than Corona Extra





