Edible insect startup Small Giants is to debut with a trio of savoury crackers made with cricket flour.
Billed as a sustainable protein source (offering 21.6g per 100g), the savoury crackers are made with 15% cricket flour, which Small Giant said delivered an umami taste and “a boost of” vitamin B12.
They will launch in three flavours – Tomato & Oregano, Turmeric & Smoked Paprika and Rosemary & Thyme – in October (rsp: £1.50/40g).
The startup was founded by Edoardo Imparto and Francesco Majno, who are keen to “open people’s eyes and mouths to the benefits of insect-based snacking” and show shoppers the “many benefits” that eating insects has on both consumers’ health and the planet.
It said its snacks were “a great way to eat insects without the yuck-factor”.
Majno said: “While people are starting to understand the reasons to include edible insects in their diet, they may be put off by the yuck-factor, but once people try our revolutionary snacks they love the taste and the taboo is broken”.
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