All news articles – Page 4123
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News
A make or break' year was the industry's prediction for 200
Innovation, led by brands, helped fuel growth and drive chocolate sticks and bars and premium ice cream. Multipacks and tubs were also successful tools to maximise sales, and much of 2002's repertoire are geared towards them. Rivals hoping to make...
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Typhoo bags £5m overhaul
Simon Mowbray Typhoo is to become the latest major tea brand to undergo a multi-million pound revamp, in a bid to halt plummeting sales. Premier Foods International is brewing up a £5m overhaul of the famous brand, including new packaging and a...
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It's all about partnerships
Listening to the noises coming out of Whitehall, we might well assume that Sir Don Curry and his Policy Commission on the Future of Farming and Food haven't a hope of getting substantial government money to finance their radical proposals. Recent...
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Arla wins front page accolade
Readers of The Grocer have picked Arla's advertisement for Lurpak butter as Front Cover of the Year 2001. Arla brand manager Danny Micklethwaite received the award from The Grocer's display ad director Lorraine Hendle (right) and northern area...
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Sir Kenneth Morrison will remain acting md of Morrisons for
Fresh food producer Geest group sales rose 17% from £567m to £664m in the year to December 2001. The company attributed the increase to new product innovation and increased demand for fresh prepared convenience foods. Pre-tax profit rose 12% from...
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Ice try with first Lipton ad support
Unilever Bestfoods is backing the relaunch of its Lipton Ice Tea with £5m, including the brand's first ad support. The tea now in glass bottles will be rolled out in the summer. Lemon and Peach flavours join Original following successful trials...
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TV picks up the Tab ads
Reckitt Benckiser has earmarked £6m to back its new Vanish Action-Ball Tabs stain removers including the brand's biggest TV ad spend so far. The company predicts the tablets, which replace Vanish Tabs Plus, will boost the £758m laundry...
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Getting aggressive with Grolsch
Coors Brewers is supporting its Dutch lager Grolsch aggressively this spring. The latest in its Not Ready Yet TV ads made its debut on Friday, while four new pack variants are being introduced next month (1.2ltr, 600ml, 300ml and 250ml bottles) and...
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Morrisons is buoyed by alcoholic cheer and takes the chart b
The fascia chart has a new leader with Morrisons storming to the top and particularly active in the alcoholic drinks category with a wide range of floor stacks and off fixture displays for beers and lagers. Safeway, Tesco and Somerfield all remain...
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Beckham plays the field as Pepsi and Coke bag Cup appearance
Britvic has announced plans to get maximum mileage from football star David Beckham in a range of Pepsi World Cup promotions. The news comes as arch- rival Coca-Cola revealed it is to feature the England captain on a special-edition Coke bottle ...
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Constellation creates a new arm
Constellation Brands has set up a new international division which will make its headquarters in Bristol, at the offices of its UK company, Matthew Clark. The US wines and spirits company has four core businesses Barton Brands, Canandaigua Wines,...
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Barramundi babies play catch-up
Australian producer Cranswick is branching out its Barramundi brand into baby bottles and six box packs from next month in a bid to extend market share. When the company launched the wine in the UK in 1992 it was one of the pioneers of the...
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Confectionery stalwart Mr Lucky Bags has made a move into ch
Meanwhile, Confectionery rival Bon Bon Buddies will launch a range of Disney novelty confectionery in the UK and France this year. A spokeswoman said: "It has always been our hope to work with Disney." Cleaning tools manufacturer Spontex has...
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a new bite at the bar
n As exclusively revealed in The Grocer this week, Masterfoods has ambitious plans to reposition its iconic Mars bar, including a new slogan and logo. But will the move claw back sales? Simon Mowbray reports Few things in this life are certain but...
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Industry in uproar over plans to tighten up Scotch beef labe
Calls for a stricter definition of Scotch beef have been attacked by slaughterers who claim any tightening up of the existing rules would lead to severe disruption of the meat market and plant closures. Their angry response came after Scottish...
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Relations between farmers and milk processors can be straine
So when they agreed to team up and fund generic ads to boost flagging milk consumption, the White Stuff' was heralded as a shining example of supply chain partners burying respective hatchets and working together for mutual benefit. Eighteen...
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Big spend on Rappor
Kraft Foods is aiming to boost sales of its Kenco Rappor coffee range to consumers in their 20s and 30s, with redesigned packaging and a £1.2m marketing spend. New TV and cinema ads and sampling activity in major commuter zones account for most of...
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Big Mamma embraces a partner
Meridian Wines has created a partner for its Big Mamma Italian Red. It is introducing Big Mamma White made from 100% Chardonnay from the Venezie region. Meridian launched Big Mamma Red 12 months ago to give consumers easy access to Italian wine...
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Export subsidies boost shocks traders
The European Commission took dairy product traders by surprise at the end of last week by agreeing a major boost to export subsidies for skim and whole milk powder. Exports of both of these products have been well below normal levels since last...
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n Brand hosting is the new buzzword in grocery retailing. Bu
Supermarkets have long had additional services tacked on to their offer to allow shoppers to pick up their dry cleaning, process their photos or get a hair cut while they shop. Recognising that there are some things they do better than others, and...