All news articles – Page 4133
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News
Heinz Tomato Ketchup
Created by: Leo Burnett Launched: 2000 A celebration of the yeuch' factor, this series of ads included a young man retrieving a piece of pizza from his bed and recycling it with Heinz Salad Cream, and a much-criticised execution where a tramp...
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Soccer Ice hitches a ride
David Beckham's Range Rover is being used to drive new brand Soccer Ice into the competitive premium packaged spirits market. The footballer's former car is the top prize in a consumer competition designed to attract the attention of 18- to...
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Safeway will open its second hypermarket in Milton Keynes in
Five market traders have lost their High Court battle for the right to trade in imperial measures. Upmarket European off licence chain Vom Fass will open a concession in Selfridges and a store Putney this year in addition to its pilot store in...
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Skips links with Jimmy Neutron
KP Skips is hooking up with TV character Jimmy Neutron, star of children's channel Nickelodeon, for an on-pack promotion supported by a £500,000 ad campaign. To coincide with the new Jimmy Neutron film out next month, all Skips packs will feature...
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Kettle sees
red, naturally Upmarket hand-cooked snacks producer Kettle Chips has brought colour to the super-premium sector with new Natural Reds coloured crisps. The first in a Kettle Chips Specials range, the newcomers are made from a unique variety of red...
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M&S looks to talent of long-term unemployed
Marks and Spencer is taking advantage of a government initiative to find potential managers among the long-term unemployed. The Ambition:Retail scheme part of the New Deal employment programme aims to equip people with the skills for...
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Radio Times revealed as retailers' most valuable magazine at
The Radio Times has emerged as the most valuable news stand magazine to retailers, according to the latest figures released by the Audit Bureau of Circulation for June to December last year. Although the BBC title sells fewer copies on the news...
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methodology
l All market data for the Christmas Best Sellers is sourced from ACNielsen, a VNU company and the world's leading marketing information company. Offering services in more than 100 countries, the company provides measurement and analysis of...
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Methodology
Compiling and interpreting a financial index on this scale is a complex task. In recognising this, OC&C has attempted to derive what it considers to be a fair and comprehensive listing. To this end, the following definitions and criteria have been...
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Processors won't pay for White Stuff
The White Stuff milk campaign is heading for the rocks after processors said they couldn't justify the expense. The Dairy Industry Federation said members had decided not to renew their funding, blaming tough market conditions and competing...
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QMS works on quality'
Quality Meat Scotland's meat eating quality project is moving into its second phase following a trip by managers to study best practice in the meat chains in Australia and New Zealand. The fact finding trip followed a QMS led visit by producers and...
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Whistling in the wind
The notion that Tesco and Sainsbury have reached an "understanding" not to undercut each other on the prices of popular products is as likely as Osama Bin Laden sharing a Tuscan holiday villa with the Blairs. Yet that was the scenario delivered by...
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£65,000 for
Cosmo issue Cosmopolitan magazine celebrates its 30th anniversary this month with a bumper issue, a raft of trade activity and reader giveaways. The March anniversary issue, on sale on February 18, is a double issue that comes with a free double...
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Amoy Soy Sauce 150ml Save one third Shared gondola end
Amoy Straight To Wok Egg Noodles Save one third Gondola end Sainsbury Birds Eye Alphabites Bogof Shared gondola end Sainsbury Coke 2 litre Bogof ...
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Germany promotes organics mark as production lifts 22%
Organic production was up 22% in Germany last year according to minister for consumer protection, food and agriculture Renate Künast. She said: "We are strongly promoting the growth of organic and environmental farming methods in Germany. That 22%...
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Iceland ready to launch £250m sale and leaseback
Iceland is looking at opportunities for its property portfolio, including sale and leaseback, as part of its overall strategic review. It is expected to launch a £250m property sale and leaseback programme to help fund its store acquisition...
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Cleaning the house comes top of most people's least liked ac
This growth doesn't mean we have turned into a nation of cleaning fanatics. Consumers are coming to the category because of the proliferation of innovative, task-specific products in new formats designed to take the pain out of cleaning. ...
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TV ad for Citrus as Vimto splashes out
Vimto Soft Drinks is planning a record £3.5m marketing spend this year on its flagship squash and carbonated brand, kicking off with a TV ad for newcomer Vimto Citrus on Monday (Februrary 18). The company said the spend came on the back of...
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MILKY BAR ADULTS
Nestlé Rowntree is to expand its white chocolate Milkybar brand's adult portfolio with the launch of Milkybar Munchies. On shelf from March15, they will be backed by a £3m media package the brand's biggest since the launch of Milkybar Buttons in...
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After the cull, Unilever looks to remove the brand barriers
Health, hygiene and vitality will be Unilever's buzzwords in the future with a focus on stretching brands like Dove, Knorr and Slim Fast into new categories. Joint chairman Niall Fitzgerald said: "We have removed barriers to brand thinking and...





