All news articles – Page 4185
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News
Emva woos the WI with thoughts of sunny Cyprus and more win
That bastion of the community, the Women's Institute, will be feeling the benefit of a marketing campaign designed to revitalise the fortunes of Emva fortified wines. This is part of a plan by the brand's UK distributor, The Drinks Group, to add...
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Yankee dandies go for Scotland
Two Miller obsessed Americans are spearheading a new TV campaign for the lager over the next six months. The ads are the next step in a relaunch campaign which is exclusive to Scotland and went on air this week on ITV, C4 and C5. The revamp by...
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DEFRA streamlines its structure
DEFRA has unveiled a new, streamlined management board. The structure is divided into three streams: environmental protection, food, farming and fisheries, and rural affairs. There are also three professional streams: science, veterinary advice and...
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n Retailers in an Irish town are helping to expose the greml
Atown in the heart of rural Ireland, with a population of just 4,000, is doing much of its business in euros, months ahead of the official changeover date. Eighteen months ago, in a local chamber of commerce initiative, the County Galway town of...
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Fogg gets mixing
KP is ringing the changes with new products and sizes for sharing. The Phileas Fogg brand gets two newcomers New York Deli Mix (rsp: £2.49, 280g) and Thai Mix (£2.49, 230g) while Mini Cheddars BBQ and Tangy Salsa are available in 250g drums…
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Nowhere, it seems, is now safe from a plethora of new food p
In Japan, Coca-Cola has launched Water Salad in order to meet the increasing demand for low-calorie vitamin-added soft drinks. Enriched with vitamins B6, B12 and C, calcium and fibre, the drink is aimed at on-the-go young professionals and is said...
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Jane picks up the glittering prize
The prestigious title of Sales Assistant of the Year 2001, organised by our sister publication Convenience Store has been won by Jane Thomas of the Spar store in Pennar, West Wales. Jane, 35, received her £2,000 prize from C-Store editor Sonia...
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Global threat to supply very real'
Clive Beddall Sir Don Curry's Commission on the Future of Farming and Food will be urged to recommend strengthening Britain's food production base amid fears of terrorist attacks disrupting supplies along the international food chain. The move...
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Palandri takes independent route
New Australian company Palandri is building a bridgehead in the UK to sell a range of premium wines. It has a budget of £2m for start-up costs and the launch of several wine brands. The first is Solora, which will be a combination of premium...
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internet services
Retailers urged to save online Small retailers could save thousands of pounds each year by transferring more business functions online, according to a new report commissioned by Netscalibur, which provides web based services to companies across...
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Name: Julian Smith
Position: Senior trading manager Company: Jacksons Stores The job: Smith, who joined Yorkshire based convenience chain Jacksons in midJuly, has been given responsibility for a trading team of six buyers as well as support staff and...
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Nescafé is given a £10m pick-me-up
Simon Mowbray Nestlé is to back the relaunch of its flagging Nescafé Original instant coffee brand with a £10m marketing campaign. The massive support means total spending on the revamp could now top £30m. Most of that sum has already been spent...
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There's no more fat to trim' warns FDF as JS cuts £100m
If Sainsbury's £100m price cuts announced last week are trumped by retaliatory price slashing from the competition, suppliers will not be able to foot the bill, warned the Food and Drink Federation. A spokeswoman said: "If retailers are looking to...
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Uncertain times but 2001 has been best year ever' for Bass
Bass is attempting to break through the clouds of uncertainty that hang over its future by coming out fighting. It has increased marketing budgets, is working on 23 new product development projects and has put in a sales performance well ahead of...
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Cadbury gives the Thumb's up to £3m and claims the new Finge
Burton's Foods is throwing a multimillion pound marketing and promotion package behind age-old special treat snack Cadbury Fingers. The company, which produces the almost-centenarian biscuit brand under licence from Cadbury, is adding a new...
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The home baking category, worth an estimated £428m for the y
Despite this trend, encouragement can be drawn from the fact that the latest annual decline has slowed from the previous rate 5% fall. Furthermore, certain sectors of the market are displaying strong performances. As has been the case in previous...
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Bendicks gives Werthers rivals a £5m package to chew over
Confectionery manufacturer Bendicks of Mayfair has revealed it is throwing £5m behind the new toffee extension to its Werther's Original brand. The giant spend includes two 20-second TV commercials for Werther's Original Chewy Toffees, the first of...
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Seeing red over a 9p carrier bag
The price of carrier bags was a sore point with our shoppers this week. Both Kwik Save and Lidl in Cardiff imposed a 3p charge for them and at Kwik Save our shopper was unable to obtain a free bag even for raw chicken. The biggest gripe ...
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Coke and P&G abandon alliance
Coca-Cola and P&G have pulled the plug on their multibillion partnership to hive off brands including Sunny Delight, Pringles and Minute Maid into a standalone enterprise. In a tersely written joint statement, the two parties said they would...
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His company is about to double in size and absorb a raft of
The acquisition of a significant slice of the Seagram wine and spirits business will lead to fundamental changes in Pernod Ricard's operations and a major review of the company's strategy has been underway since the deal was announced in January....