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Aspall pitches cider as a ‘sophisticated alternative’
By Sunneva Moore2025-06-30T09:26:00
The ‘Y Do Ordinary’ campaign highlights the unique spelling of Aspall Cyder and positions it as a ‘sophisticated alternative’ to prosecco, wine, cocktails and aperitifs
Aspall Cyder has unveiled a new campaign designed to position the brand as “the drink of choice for elevated social occasions”.
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