Baileys adds toffee popcorn flavour and co-branded popcorn with Joe & Seph’s

Bailey Popcorn NPD

The launches mark the first time Baileys has debuted both an innovation in booze and a licensed product in tandem

Bailey’s has continued its brand licensing spree, adding a co-branded popcorn with Joe & Seph’s alongside a toffee popcorn flavoured liqueur.

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