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Juice shot category value hits £100m as shoppers seek convenient health hacks
By James Beeson2026-05-08T14:03:00
Juice shots now account for £3 of every £5 of all incremental growth across total juices and smoothies
The functional juice shot category has grown at a compound annual growth rate of 47% over the past three years and is now worth £100m in annual retail sales value, according to new NIQ figures.
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