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Rogue secures $2.5m for Walmart launch of protein canned snack
By Ed Devlin2026-05-13T14:11:00
The US company claimed to be challenging legacy snacking brands with its offer of canned snacks made up of ‘bold flavour, clean ingredients, and gut health support’
Protein snack brand Rogue – launched by the team behind Dollar Shave Club and Liquid Death – has raised $2.5m to accelerate a national retail expansion.
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