All articles by Niamh Leonard-Bedwell – Page 71
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News
Aqua Libra Co launches flavoured water tap with aim to reduce single-use plastic
The tap offered a ‘completely new solution within the healthy hydration market’, said Aqua Libra Co
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Leon launches waffle fries and ‘BBQ companions’ into Sainsbury’s
The innovations underscored ‘a clear move to summery flavours and dishes‘ that were ’made for sharing’, said Leon
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Absolut adds canned passionfruit martini to RTD lineup
Boasting ‘natural flavours of zesty passionfruit and sweet vanilla’ the 5% abv drink offered ‘a sophisticated taste experience’, said Absolut
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Fatso looks to boost dark choc’s image with ‘rule-breaking’ bars
The brand said it wanted to ‘set the record straight that dark chocolate can have just as much fun as milk’
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Rum brand Dead Man’s Fingers launches first tequila
The 40% abv drink is billed as ‘a quality reposado’, with ’notes of vanilla and honey’
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Zizzi launches 10-strong frozen range of ‘restaurant favourites’ into Tesco
In addition to these 10 dishes, Zizzi will be expanding the range in May with three vegan dishes
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Nestlé launches white chocolate Smarties to mark the brand’s 85th birthday
The NPD had ‘all the fun, colour and crunch of regular Smarties, but with a delectable white chocolate filling’, said Nestlé
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Latvian Stolichnaya Vodka rebrands as ‘Stoli’ to distance itself from Russia
The brand said ‘the name no longer represents our organisation’
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CBD brand Puresport relaunches as ‘all-encompassing’ wellness brand
Puresport said it was ‘looking to cement its position in the health and wellness sector and empower UK consumers to take their health and wellbeing into their own hands’
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Plenish undergoes ‘premium’ rebrand in bid to drive category growth
The new branding leant into a ‘rich, indulgent, lifestyle-focused aesthetic’, said Plenish
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Hellmann’s rebrands salad dressings and adds two new flavours
The dressings would ‘meet the growing demand for versatility within the category’, said Hellman’s
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Russian Beluga Vodka disappears from sale amid ongoing Ukraine conflict
The spirits brand, which was previously stocked at Waitrose and Harvey Nichols, has been removed from both retailers’ websites
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Birds Eye adds frozen Veggie Power range of mixed vegetables and grains
The NPD would ‘meet the demand from shoppers taking a more health-focused approach to mealtimes’ said Birds Eye
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Mr Lee’s expands healthier instant noodles line-up with ramen trio
The range has debuted with Veggie Curry, Kicking Korean Beef and Krazy About Katsu flavours
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Britvic targets on-the-go shoppers with Robinsons and 7up launches
It comes after recent research commissioned by Britvic revealed ‘over a third’ of retailers predicted on-the-go would ‘exceed pre-Covid levels’
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Category Report
Creative juices: juices & smoothies category report 2022
Health fears have caused even PepsiCo to retreat from juices. Can brand redesigns cater to our desire for more functional benefits?
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News
Sainsbury’s, Morrisons and the Co-op delist Russian Standard Vodka as Ukraine conflict rages
It comes after consumers have taken to social media over recent days, calling on supermarkets to remove the vodka brand
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Doghouse Distillery adds ‘British aperitivo’ Doppelgänger
The 20% abv drink is billed as a ‘delicious bitter-sweet’ drink, ‘perfect for enjoying on sunny afternoons’
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Halewood to move production of JJ Whitley vodka from Russia to UK
Its vodkas, which were previously produced in St Petersburg, will be British-made by end of March
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Nice-Pak launches flushable plastic-free wipes claimed to break apart faster than toilet roll
Billed as a ‘game-changer’, the plastic-free wipes had been verified as ‘fine to flush’ and independently tested, it said