Sainsbury's news and analysis
Sainsbury’s is the second-largest supermarket chain in the UK, with a network of supermarkets, Sainsbury's Local convenience stores, and an integrated online offering. It operates the Nectar loyalty programme and has focused on pricing initiatives like Nectar Prices and Aldi Pirce Match. The Grocer covers Sainsbury’s with news, analysis, insight and opinion, including market share updates, strategic developments, and leadership changes.
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News
Sainsbury’s defends menopause support after Unite criticism
Unite claims Sainsbury’s workers have been ‘pushing for a firm menopause policy to be introduced for several years to no avail’
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News
Tesco seeking 28,500 temps with ‘just the right attitude’ for Christmas
The supermarket said it is looking for candidates “who can bring warmth, enthusiasm and a helpful service to every shopping trip”.
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Promotional Features
Why grocery’s one-stop shop evolution matters now more than ever
Repositioning supermarkets as multi-service hubs creates convenience, boosts footfall and incremental spend. With tighter household budgets, added services like parcel lockers offer a compelling reason to visit and spark impulse buys that might otherwise be missed.
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News
Sainsbury’s revamps own-label BWS offer ahead of Christmas
All of the new lines will be available in stores from 12 October, with some products in stores already
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News
Suppliers face forecasting ‘nightmare’ as supermarket behaviour retrenches
A survey by the Groceries Code Adjudicator found poor supermarket forecasting behaviour had become ‘more entrenched’ despite the growth of new supplier portals
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News
Sainsbury’s and Argos looking for 19,000 Christmas recruits
The supermarket has 17,000 roles to fill at Sainsbury’s and another 2,000 at Argos
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News
Sainsbury’s The Edit skincare earns GenM menopause certification
The ‘MTick’ is the universal shopping symbol and certification designed to signpost trusted meonopause-friendly products
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Range Preview
Irish coffee tira-merry-su, anyone? Sainsbury’s Christmas range 2025
Sainsbury’s has unveiled its premium Taste the Difference Christmas range, aimed at shoppers looking for more variety beyond the traditional turkey
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Grocer 33
Sainsbury’s offers deepest discounts as guest retailer Iceland struggles on price
Iceland was more expensive than big four but cheaper than Waitrose in our price comparison survey
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News
Kerry-owned Smug scraps blended oat-dairy lines
The Smug brand was launched in March 2024 as a ‘category first’ oat and dairy blended product range
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News
Fuel10k takes cues from Ambrosia with ready-to-eat porridge pots
The pots would meet the growing demand for high-protein breakfast options, said Fuel10k
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News
Asda appoints former Sainsbury’s director as first head of own brand
The appointment is Asda’s first dedicated head of own label, marking a strategic move to strengthen its private-label offering
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News
Vadasz adds trio of live cultured, naturally fermented dips
The dips were developed to meet ‘growing demand for healthier, flavour-packed snacking options’
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News
Sainsbury’s offers 25% discount on over 500 Taste the Difference products
The promotion will roll out across a range of Taste the Difference products including fridge fillers, bread and dairy, frozen items, drinks and sweet treats
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News
FareShare and The Felix Project to merge in major food redistribution shake-up
FareShare and The Felix Project will unite, under the latter’s name, to form what they said would be a ‘bigger and more ambitious organisation with greater national impact’
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News
JD.com mounts UK recruitment blitz ahead of Joybuy launch
JD.com is hiring for more than 150 jobs in the UK in the wake of Argos acquisition snub
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Comment & Opinion
Who was Argos’ swooping suitor and why does Sainsbury’s want to sell?
Argos represents a ‘key piece in the puzzle’ Chinese giant JD.com is trying to solve, according to experts
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News
Sainsbury’s chief people officer departs
It is understood that CEO Simon Roberts informed Sainsbury’s staff of Issar’s departure last week
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News
Sainsbury’s ends talks to sell Argos to China’s JD.com
The grocer’s plans to sell the retailer only emerged on Saturday
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Comment & Opinion
Sainsbury’s gets personal with Your Nectar Prices push
Bags, signage and even lookalike staff members underline how personal the deals are