All Seasonal articles
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NewsWaitrose celebrates decade of No.1 with 80 new premium lines
The expansion will bring the range to over 840 lines, with the upmarket retailer having seen No.1 sales grow 16.7% over the past year
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NewsHalloween spending to reach £705m as Saturday boosts parties and alcohol sales
An online panel survey of 1,002 UK shoppers by retail and shopper marketing agency Savvy found that 46% planned to celebrate Halloween in some way, rising to 78% among families
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Events & AwardsThe Grocer’s New Product Award 2026: Free From
A licensing deal with the supremely popular Australian kids show Bluey really sets this advent calendar from free-from chocolatiers NOMO apart
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Category ReportCakes and biscuits harness the power of confectionery
All top five biscuit brands and four of the top five cake brands are in volume decline
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NewsOttolenghi Christmas range set to make debut at Waitrose
The move will see Ottolenghi mince pies and Christmas pudding gain a national supermarket listing for the first time
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NewsSainsbury’s targets 17.5k additional staff in Christmas recruitment drive
The seasonal staff will fulfil demand for roles across Sainsbury’s stores and warehouses, as well as Argos stores and its online fulfilment operations
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NewsMüller unveils category-first chilli chocolate Frijj flavour for Halloween
The limited-edition drink capitalised on the growing trend for ‘swicy’ flavour combinations which blended sweet and spicy tastes, Müller said
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Range PreviewFish finger sandwiches and ginger sugar knots: Co-op Irresistible Christmas 2026
Co-op is leaning into convenience and last-minute entertaining for Christmas 2026, with a festive range of party food, sandwiches, snacks, gifting and easy centrepieces
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Range PreviewMichel Roux, Angela Hartnett, Rick Stein & more: Dishpatch at Waitrose Christmas 2026
Dishpatch is ramping up its Christmas offer through Waitrose this year, with its biggest festive collection to date bringing together six celebrity chefs across 13 limited-edition dishes
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Range PreviewPrawn Tostadas and Clemencello: Sainsbury’s Taste the Difference Christmas 2026
Sainsbury’s is putting its premium Taste the Difference Discovery tier at the heart of Christmas 2026, with more than 60 products from the range joining its festive offer for the first time
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NewsHeinz launches Chilli Bite Ketchup for Halloween
The chilli-flavoured ketchup will roll out in Tesco, Morrisons, Aldi, Lidl, Ocado and Home Bargains from 29 September
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NewsWaitrose to source more seasonal chocolate via Tony’s Open Chain
Under the expanded agreement, over half of Waitrose seasonal chocolate will now be sourced via Tony’s Open Chain Mass Balance
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Range PreviewNegroni olives and sausage roll yule logs: Waitrose Christmas 2026
Waitrose’s Christmas range includes more than 380 new and improved products, positioning this year around familiar Christmas inspiration and global flavours
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Category ReportWhy innovation is booming in the chocolate category
Can multi-sensory NPD help lure lapsed shoppers back to chocolate? And which trends will influence innovation in the year ahead?
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Range PreviewGingerbread doughnuts and duck toast: Morrisons ‘The Best’ Christmas range 2026
Morrisons is working with more than 2,500 farmers and producers across its Market Street Christmas range
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NewsMorrisons targets laundry in latest promotions and price cuts campaign
Morrisons hopes to build on its improved performance over the past few months through its latest seasonal promotions
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NewsHotel Chocolat launches rapid delivery offer with Deliveroo
The partnership aims to capitalise on demand for last-minute gifting, Deliveroo said
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NewsWaitrose on hunt for 6,000 temps in Christmas recruitment drive
JLP is making a special appeal to younger people aged under 25, as it looks to support the UK’s one million NEETs – people not in education, employment or training – into work
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NewsCo-op starting online delivery from 7am for back-to-school rush
Deliveries will be available two hours earlier than usual from 1,200 participating stores
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Range PreviewWhat’s new in Co-op for Halloween 2026
Halloween falls on a Saturday this year, likely to create a bigger opportunity around last-minute parties and entertaining





