All Seasonal articles – Page 53
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News
Bordeaux Wine Council Christmas campaign plays up 'diversity'
Push aims to capture the attention of younger shoppers
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Comment & Opinion
The Black Friday opportunity for fmcg
Brands tempted by Black Friday should keep their eyes firmly on Christmas trading, argues Matt Lee of Capture
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News
Matthew Walker unveils 'grown-up' Christmas puddings
The alcohol-infused duo tap the trend for ’rich, deep flavours’
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News
Lidl launches 'Social Price Drop' campaign for Twitter users
In the first week Lidl is offering to cut the price of a cooked lobster to £2.99
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News
Mrs Claus at M&S the most talked-about supermarket Christmas ad
The M&S ad racked up 40,000 mentions on social media in five days, with Sainsbury’s close behind with its Greatest Gift ad
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Analysis & Features
Christmas advertising campaigns review part two
In part two of our Christmas ad review, our experts get to grips with trampolines, turkey farms and Mrs Claus
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News
Confectionery suppliers missing a trick at Halloween
Volume sales of Halloween confectionery fell by 25.5% this year, says IRI
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News
Lidl highlights turkey farming standards with Christmas ad
A sceptical shopper pays a visit to a Lidl turkey farm, where she can see how the animals are treated first-hand
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News
Aldi launches its most premium spirits and wine range to date
Aldi says some of the luxury range are selling for up to 74% less than market equivalents
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News
Sainsbury's unveils feature-length animated 2016 ad
The Greatest Gift commercial is accompanied by a James Corden song and took 420 hours to film…
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News
Waitrose launches Coming Home Christmas TV ad
Supermarket describes execution as its ‘most creatively sophisticated yet’
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News
M&S launches 'emotional' Mrs Claus Christmas TV campaign
Supermarket will target 7.5 million people this weekend through slots on Gogglebox and The X Factor
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Analysis & Features
Carrots and cynicism: experts rate the Christmas ads
Tesco impresses our panel in part one of our Christmas ad review
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News
Choc on Choc sprouts a festive surprise
The brand has unveiled chocolates in the shape of Yuletide food favourites
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News
Aldi launches its first-ever Christmas hampers
The five-strong range includes The Exquisite Hamper, the most expensive at £98.37
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News
Tesco set to be cheaper than Argos on toys this Christmas
This year will be Sainsbury’s first Christmas following the acquisition of Argos
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News
Morrisons to launch two Christmas ads focused on family
The ads will make their debut on the retailer’s Facebook page before being aired on TV
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Analysis & Features
Cheaper chocolate treats for shoppers this Halloween
Fresh fears of a global cocoa bean shortage spooked suppliers, but shoppers have been treated to cheaper chocolate
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News
Halloween brings big rise in confectionery promotions
Confectionery brands have ramped up promotions ahead of Halloween and Christmas
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News
Tesco to match Argos on more than 8,000 prices this Christmas
Strategic move could stop rival Sainsbury’s stealing a march on non-food sales