All articles by Simon Gwynn – Page 16
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NewsFerrero unveils Christmas marketing and innovation
The supplier is planning new festive lines and pushes for Kinder and Ferrero Rocher
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NewsCorona brings the beach to London with Old Street event
The brand created a mini beach with deckchairs, palm trees and a Corona bar
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NewsPussy energy drink gets brand revamp
The brand is also introducing a 79p price-marked can for the first time, after previously offering a £1 PMP
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NewsNutella fans get a personal promotion from Ferrero
Ferrero is aiming to tap the personalisation trend with £1.7m push ‘Your Nutella, Your Way’
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NewsEmerge refresh looks to push energy drink brand upmarket
Redesign comes as sales of Emerge are up 49.9% year-on-year to £30.3m
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NewsDan Jago departs Tesco for Berry Bros & Rudd
The appointment is the latest development in a tumultuous year for Jago
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NewsFruit cider's dominance of big alcohol launches is dwindling
Major NPD has made less of a splash in the alcohol category this year than last…
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NewsVardy's Moonshine: Irish RTD brand arrives in UK off-trade
An Irish RTD brand inspired by 19th-century US moonshiners is launching in the UK off-trade…
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NewsBassetts vitamins revamped to make range easier to shop
From this month, Mondelez will reduce the range to ten SKUs, across five age brackets
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NewsCadbury licences get set for Halloween
Burton’s Biscuits and Premier Foods have each unveiled Halloween NPD for their Cadbury licensed ranges
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NewsOxo launches into stock pot format
Premier Foods is extending Oxo into the stock pot category with five new cooking products
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Analysis & FeaturesThe Grill Fruity BBQ Bacon Belly Rib Strips: acid test
Also including the likes of Pork Belly Hog Roast, Kentish Apple Sauce & Crackling Crumb…
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NewsVietnamese Red Boat Phu Quoc sauce brand sets sail in UK
A Vietnamese food brand has launched what it claims to be the first Phu Quoc fish sauce in the UK
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NewsRibena ramps up 'no added sugar' offer with two new lines
Ribena has expanded its RTD No Added Sugar (NAS) juice drinks with two new variants
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NewsThe Fabulous Bakers put out first ad since rebrand
The video will be supported by press, PR and sampling events
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NewsPremier Estates Wine urges consumers to 'Taste the Bush'
The brand’s first ad campaign ”aims to debunk the pompous blandness of the category”
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NewsCourvoisier launches luxury fragrances
Each of the two Célébration Sensorielle gift boxes contains a 70cl teardrop-shaped bottle of Courvoisier
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NewsMourinho, Wenger and Carling: Beer to partner with football managers
The deal will see the League Managers Association support a number of consumer promotional programmes
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NewsDoisy & Dam doubles gourmet chocolate range
The new varieties will launch in September in 40g (rsp: £1.65) and 100g (rsp: £3.50) bars
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NewsTracklements gets a premium rebrand
The condiment jars now feature recipe numbers, descriptive product names, such as Robust Wholegrain Mustard and Fresh Chilli Jam, and hand drawn illustrations