All Social media articles – Page 30
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ProfilesMy food & drink job: Phoebe Robson, social media manager, Adnams
Phoebe used to spend summer holidays in Southwold and always dreamed of working at Adnams
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Comment & OpinionStep by step: how to un-cancel your fmcg brand on Twitter
So your food brand has been cancelled and your mentions have turned into an evil hate swamp. What now?
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NewsGreggs gifts Stormzy ‘Concierge’ card in Twitter stunt
In a publicity stunt for the bakery chain on Twitter, Stormzy today announced his new “Greggs black card”
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NewsVype told to amend website and social media following Johnson & Johnson complaint
Source: Vype British American Tobacco e-cigarette brand Vype has been told to amend its website and social media channels by the advertising watchdog after a complaint from US drug giant Johnson & Johnson, which sells nicotine replacement brand Nicorette. Johnson & Johnson challenged whether claims on ...
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Analysis & FeaturesThe 10 most popular products on our NPD Instagram this year
We count down the 10 most-liked posts to feature on the feed in 2019
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NewsInterest in Mrs Hinch-endorsed household products plummets after Instagram hiatus
Mrs Hinch (real name Sophie Hinchliffe) stepped back from sharing cleaning tips on Instagram in June 2019
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Comment & OpinionWhat retailers could learn from Facebook’s culture and practices
Facebook takes risks and embraces new approaches, says Miya Knights, head of industry insight at Eagle Eye
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NewsJapan Tobacco Int cracks down on illicit sellers on Facebook
The company has removed over 16,000 posts illicitly selling its brands since 2015
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NewsPoundstretcher creates new marketing team for social media
The variety discounter previously had no dedicated marketing team, with social media instead outsourced to agencies
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Comment & OpinionWhat the rise of social media influencers means for stores
Retailers should closely monitor social media trends and adapt layouts accordingly, says Will Broome, CEO and founder of Ubamarket
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NewsBrakes tops up free-from range amid social media push
The foodservice wholesaler has created a dedicated free-from area on the Brakes website…
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NewsCostcutter hails 'most successful' Xmas social media campaign
Campaign resulted in a 25% increase in ingredient sales compared with the previous six weeks in participating stores
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Analysis & FeaturesThe most-loved NPD from our Instagram this year
Here’s what has got food fans double-tapping on our Instagram account this year
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NewsBritish Frozen Food Federation launches social media promo
The first film features a premium festive roast dinner made entirely from frozen ingredients
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NewsJohn Lewis and Iceland's Christmas ads win social battle
TCC Global found the two retailers made up 91.8% of supermarket brand mentions on social media in November
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Comment & OpinionEvolution of the Christmas ads shows social media's value
Lidl’s riposte to (and Waitrose’s tacit support of) the John Lewis effort has also made for some interesting reactive mark
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News'Instagrammable grocer' La Famiglia Rana opens in London
La Famiglia Rana has partnered with FoodCycle to ensure socially isolated people in the community have access to fresh pasta
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Comment & OpinionMint advice for Instagram food snappers
Our Instagram habits mean our meals out are increasingly (a) colourful and (b) cold
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NewsMalibu targets 'Instagrammable Christmas' with festive bottle
The bottle features a glittering version of the coconut rum’s logo, and includes a recipe for a sparkling cocktail
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Comment & OpinionThe Food Programme examines Instagram's impact on how we eat
At least one café uses social media to guide the presentation of its plates