All Social media articles – Page 31
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NewsTesco to ramp up social media use with appointment of Brooks
Tesco is to ramp up its use of sites such as Facebook, Twitter and YouTube, after recruiting Coca-Cola interactive manager Jude Brooks.
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NewsBoozeberries lands Spirited Drinks with Aussie export deal
Northern Irish producer Spirited Drinks is to export its Boozeberries liqueur brand to Australia….
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NewsPoundland appoints 'ambassadors' in Facebook feedback plan
Poundland has appointed 10 ‘ambassadors’ to sing its praises on social media after launching a search among…
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Analysis & FeaturesVote now on Facebook to bring back a brand
Wham and Highland Toffee bars were relaunched in 2012, as the retro revival trend continued. Now it’s the second phase of our Bring Back a Brand. So what brand would you like to bring back?
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NewsSpecial K ‘sells’ Cracker crisps for Twitter plugs
Kellogg’s is claiming a world first with a new ‘tweet shop’ for its newly launched Special K Cracker crisps.
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Comment & Opinion
Lab rats and peacocks in a tale of two twitters
Yesterday Daily Bread flagged up the French study into the effects on health of the Monsanto herbicide Roundup and a GM strain of maize resistant to it…
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NewsWaitrose falls foul of the Twitter wags
Waitrose has attracted a wave of jokes at its expense on Twitter after asking followers on the social network why they shop at the supermarket.
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Comment & Opinion
Talking Shop: The real value to your business of a Facebook 'like'
This week, Facebook announced it would be enhancing its security measures on brand pages to remove fraudulent ‘likes’…
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NewsWyke Farms battles Morrisons delisting on Facebook
Wyke Farms has taken to Facebook to fight back against its delisting by Morrisons.
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NewsThe Co-op Group defends Fiji Water listing
The Co-op Group has defended the stocking of Fiji Water after attracting criticism on Facebook. Shoppers used…
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NewsLidl makes Facebook poll regular
Lidl is to make its Facebook promotion poll a regular event following a positive reaction from its customers.
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Comment & Opinion
Why brands should listen up to social media
So wire baskets are finally available at Aldi after a Facebook campaign. As surprising as the fact…
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NewsAldi brings in baskets after Facebook petition
Aldi has introduced baskets into all its UK stores, following repeated requests from customers on Facebook.
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NewsAngel Delight ice cream for Tesco
Angel Delight’s ice cream mixes - launched last year exclusively on Facebook - have made the leap onto supermarket shelves.
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Analysis & FeaturesWill big brand advertising really click on Facebook?
Ahead of its IPO, Facebook is wooing brands in a bid to boost its revenues. But will users like marketing clogging up newsfeeds?
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NewsTesco trust declines in social media backlash
Tesco has suffered a significant souring of opinion on social media over the last few months, according to analysis carried out for The Grocer.
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News
Get ready for Facebook Timeline
Next week, Facebook will launch its new Timeline for Brands. Soon, all brand pages will benefit from the functionality of the new Timeline layout that was rolled out to personal profiles earlier this year.
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News
Who's making the most out of social media?
Where has all the Tesco Value Curry Sauce gone? The question Zetta Robinson posted on Tesco’s Facebook page last week…
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Comment & Opinion
Twitter teens trending towards the super-strength
Ever heard of displacement marketing? It’s when you make one of your products so unattractive shoppers have no choice but to trade up to something else.
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NewsReckitt takes new Cillt Bang straight to Facebook
Reckitt Benckiser is selling its latest Cillit Bang product exclusively through Facebook.