All Social media articles – Page 27
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Comment & OpinionIt’s too late to talk TV ad watersheds. Social media is the regulatory battleground
Whoever is in No 10 after 8 June, it is clear that the food and drink industry will face a raft of new advertising restrictions, both in broadcast and other media, after the election dust settles
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NewsDunnhumby enters sales data arrangement with Twitter
The two companies are to use anonymous sales data from Tesco’s Clubcard in a bid to drive up fmcg advertising on Twitter
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NewsFacebook ads 'have most impact on stores'
Fmcg brands that ignore Facebook’s reach to potential customers could be missing out on major sales uplifts says Dunnhumby
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NewsChallenger brands 'put fmcg giants to shame on social media'
Fmcg giants think of social media as a broadcast channel, reveals The Grocer’s Social Media Ranking 2017
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Analysis & FeaturesWhich brands are getting it right on social media?
The industry has recruited many social media followers and fans – but how can they actually engage with them?
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NewsSainsbury's #fooddancing ad proves a hit on Twitter
The 6,788 mentions on Twitter since launch on 18 January are overwhelmingly positive…
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NewsIceland incentivises staff to promote on social media
Iceland is using Qube Media’s advocate marketing platform Qubist to encourage staff to share products
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NewsTwitter reacts: Sir Ken Morrison dies aged 85
Key figures from grocery retail have responded to the sad passing of Sir Ken
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Analysis & FeaturesSocial media froth of the year: Sainsbury's #sandwichgate
Woe betide anyone that comes between a Brit and their sandwich
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NewsM&S way ahead of rivals on Instagram follower numbers
Co-op Food and Ocado are trailing behind on photo-sharing app
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NewsLidl launches 'Social Price Drop' campaign for Twitter users
In the first week Lidl is offering to cut the price of a cooked lobster to £2.99
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NewsWaitrose: one in five Brits now post food pics on social media
The new Waitrose Food and Drink Report also predicts key trends for 2017, including poke and watermelon juice
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NewsSainsbury's 'Gary' vegan cheese takes social media by storm
Supermarket jokingly rebrands free-from cheese on Twitter following Facebook rant
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Comment & OpinionJoe Wicks: Instagram gold but utterly forgettable TV
You can take the boy off Instagram but you can’t wrestle Instagram off the boy
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NewsHigh streets minister wants to track down Best Shop on Twitter
Winner of social media competition will scoop £1,000 in advertising credit and trip to Twitter office
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Comment & OpinionWhat do Instagram’s new Business Tools and Stories features mean for brands?
Both launches have created new and easier ways for businesses to interact with customers, so what do they mean for fmcg?
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NewsWarburtons marks 140 years with emoji social media push
Social media campaign #140Years celebrates the brand’s history in 140 emojis
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NewsWaitrose comes top in Twitter customer service survey
Mystery shoppers were used to gauge the reaction times, friendliness and quality of responses of major grocery retailers
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Comment & OpinionDoes your e-commerce strategy have social media buzz?
Snapchat’s announcement it plans to launch an e-commerce platform is indicative of two facts about the industry