Soft drinks <span id="Soft drinks "></span> – Page 110
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News
Focus On Soft Drinks: Giant brands thinking big with health
In 2010, PepsiCo shook up the soft drinks industry when it pledged to make 65% of its carbonated soft drinks sugar-free by 2012.
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Focus On Soft Drinks: WP Hopper, the soft drink with a head
Maker The Juice Brewery claims this is the original soft brew a soft drink made using brewing methods.
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Focus On Soft Drinks: A credible alternative to booze?
Adults have arguably been under-represented in the soft drinks aisles. But the increased penetration of sophisticated brands such as Bottlegreen and Belvoir in mainstream retail is beginning to change that.
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Focus On Soft Drinks: Go green with do-it-yourself fizzy drinks
You could say 2010 was the second coming of SodaStream. The fizzy drinks machines, invented in 1903, saw a massive 536% sales increase on the back of distribution gains in Asda and Sainsbury's, secured following a major brand relaunch.
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Focus On Soft Drinks: Turning up the fun for children
As health concerns have risen to the top of parents' agendas, so the onus has fallen on manufacturers to deliver healthier products aimed at children.
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Focus On Soft Drinks: A growing passion for new flavours
The past 12 months have seen a raft of exotic soft drinks hit the shelves as suppliers capitalise on the growing willingness of consumers to experiment with new flavours.
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Focus On Soft Drinks: Packaging changes make light work of bottles
The soft drinks sector has traditionally been at the forefront of packaging innovation, having helped to establish formats such as Tetra-Pak and PET bottles in mainstream retail.
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Focus On Soft Drinks: Flavoured milk not just the flavour of the week
Sales of flavoured milk drinks inched upwards last year, with value sales growing 0.2% and volume sales 4.4% [Kantar 52w/e 23 January 2011], leaving plenty of room for growth in a sub-category attractive to health-conscious consumers and, in particular, mothers.
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Focus On Soft Drinks: Coke spends less despite World Cup
Although Coca-Cola sponsored the World Cup and its ad spend was five times greater than that of its nearest rival Pepsi, there was a marginal decline in investment by main brand Coca-Cola and a more significant dip by Diet Coke.
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Profiles
The Human Angle: Nick Clay, Financial director, Bottlegreen Drinks Co
What's it like to work for your company? It's great. Everyone knows each other and there's real team spirit.
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News
Highland Spring claims record market share
Highland Spring grew sales of its sparkling water by 8% in 2010, the company said today. It also claimed to have achieved a record 14.1% share of the market.
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News
Is Innocent planning a posher Pot Noodle?
Innocent is keeping a lid on its NPD plans but The Grocer understands it is working on a "completely new" posh Pot Noodle-style product to launch in September.
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News
Kids ‘at risk of overdosing on super-strength squash’
Double-concentrate squash may be good for the environment but it is encouraging children to be sweet-toothed, Bottlegreen MD Simon Speers claims. Speaking to The Grocer at the UK Soft Drinks Conference in Leeds this week, he said kids...
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Powerade Energy to both stimulate and revive its consumers
Sports and fitness brand Powerade is moving into energy drinks with what it claims is the category's first 'dual energy' product. Brand owner Coca-Cola Enterprises said the current market was split into two types of product those that...
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News
Twinings freshens up its Earl Grey offering
Twinings is giving its 180-year-old classic Earl Grey tea a modern twist by launching two new blends. New Twinings Earl Grey contains bergamot to enhance its citrus taste, while Sunshine Grey has a lemon flavour and is designed to be...
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News
Campaign Trail: Bottling it for charity
Bottlegreen has brought style to the soft drinks aisle with the launch of three limited-edition bottles. The company will donate 10% of sales of the special bottles available in three of the brand's bestselling flavours (rsp: £2.40) to the...
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News
Little Dish appoints O’Brien to double its sales by end of 2012
Natural kids food brand Little Dish has appointed a new sales director as it looks to double sales by the end of 2012. Andy O'Brien has joined the company from Innocent Drinks, where he worked for more than two years as a grocery...
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Comment & Opinion
Coke's hero to Zero
Tomorrow morning Wayne Rooney finds out whether he’ll cop a suspension from the FA for his potty-mouthed outburst down the Sky Sports cameras. While he’s sure to start against Chelsea tonight, Rooney certainly won’t be pulling on the hallowed red and white colours of Coca-Cola any time soon.
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News
Special relationship brings US favourites to shelves of Asda
Asda’s drive to bring US products to UK shelves continued this week with the roll-out of RC Cola. Regular and diet Royal Crown Cola launched in the US in 1905 is available nationwide in two-litre bottles (rsp: £1.28) and six-can packs…
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News
Princes taps ambient juice growth sectors
Soft drinks supplier Princes is launching two new ranges to tap into two of the main growth areas in ambient juices lunchbox and exotic. The company is taking its ambient squash brand Jucee into the pure juice market for the first time...