All Soft drinks articles – Page 80
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NewsSoft drinks brands overtake booze in traditional ad spend
Non-alcoholic brands splashed out a total of £100.1m on TV, print, radio, outdoor and cinema advertising in 2016
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NewsTesco brings no and low-alcohol drinks together in stores
Industry figures show Brits are drinking less alcohol than they did a decade ago
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Comment & OpinionDispatches on Coke shines light on food-science collusion
Like you, I had been convinced that eating and drinking too much sugary stuff would make me fat
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NewsNorthern Ireland faeces incident ‘isolated’ says Coca-Cola
All of the product from the affected batch was immediately impounded and will not be sold
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NewsFirefly launches limited-edition botanical non-alcoholic drink
Called Superfly, the drink was devised by cocktail expert Ryan Chetiyawardana, aka Mr Lyan
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NewsAG Barr profits sparkle as Irn Bru maker cuts sugar across its range
Shares in the Irn-Bru maker fizzed 2.2% higher to 559.5p on the back of its results in the year to 28 January.
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NewsBritvic adds Robinsons Refresh’d to healthier drinks lineup
NPD comes after healthy options buoyed category in 2016, according to supplier’s new report
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NewsMoju secures first major supermarket listing in Waitrose
Veggie juice start-up Moju has secured its first major supermarket listing as part of the food-to-go offering in Waitrose.
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NewsFever-Tree to take on Coke in US dark spirits battle
Premium mixer brand Fever-Tree is targeting winning market share from the North American soft drinks giants as it looks to build the US into its largest market.
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NewsPepsiCo plans experiential activity for all brands
Kristin Patrick said brands could no longer afford to simply rely on big-budget TV ads
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NewsFanta Orange reformulated to contain a third less sugar
Coca-Cola European Partners set to pour the soda into a twisted plastic bottle
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NewsSterling slump causes 14% drop in Coca-Cola European Partners' British sales
The recently formed Coca-Cola European Partners saw sales in Great Britain slide by 14% once translated into euros in 2016 as the collapse in the value of the pound hit reported revenues
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NewsRed Bull flies high as full-sugar sales surge
Despite a health backlash against the white stuff, sugary pop is still powering huge growth for some of Britain’s top soft
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NewsPepsi Max adds Ginger variant to UK lineup
The launch of the “zingy” cola is to be supported throughout June and July
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Category ReportWater margin: Bottled water category report 2017
Bottled water sales are up 7% in a sector where people are happy to pay a premium
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NewsVimto targets health-conscious with Vim2o flavoured water
The NPD wil roll out this month in a 500ml bottle, with a ‘lunchbox’ format to follow
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Category ReportA square meal bottled: Dairy drinks category report 2017
Dairy drinks are muscling in on space previously dominated by pop with nutritionally rich products
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NewsHighland Spring plays up Scottish roots with label update
The revamped pack features a new take on the brand’s thistle crest
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NewsLewis Hamilton teams up with Monster Energy for Ride Along
Competition winners will be driven by the F1 star around AMG facility at Mercedes-Benz World
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NewsRobinsons Fruit Shoot readies It’s My Thing kids’ campaign
Kicking off on 4 March, the push celebrates children doing what they are passionate about





