Asda cheapest supermarket as guest M&S just edges out Waitrose

G33 32

Asda came in cheapest, its pledge last month to offer more than 2,300 everyday products at lower prices than full-range rivals paying off

With Marks & Spencer featured as a guest retailer, this week’s Grocer 33 basket was dominated by own-label products. The presence of only nine branded SKUs meant fewer and shallower discounts across the board too.

 

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