Asda Isle of Wight manager on seeing off rivals ahead of Aldi's arrival

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Keenan Knight tells The Grocer about swapping Morrisons for Asda his team’s sense of togetherness and the challenges thrown up by running a store on the Isle of Wight

Keenan Knight is a relative newcomer to Asda, having only started with the retailer last September. Yet he’s wasted no time in making his presence felt and has helped the company claim its second Grocer 33 mystery shop win in a row - a rare feat for the embattled retailer.

 

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