Panda Pops get the axe after 35 years

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Nichols has scrapped its 35-year old Panda Pops range blaming mums’ negative perceptions of fizzy drinks.

The four-strong Panda Pops range was discontinued last month, revealed Nichols, which said it would now focus on the healthier still juice drinks and flavoured waters in the wider Panda portfolio.

“Despite Panda Pops having healthier ingredients than many rivals, Panda recognised mums’ concerns and the impact of a fizzy drink in the portfolio on brand perception,” said brand manager James Nichols. “By removing Panda Pops, the wider Panda range can confidently promote the healthier credentials of its still juice drinks and flavoured waters, which contain no added sugar, artificial colours or flavours.”

Total Panda sales were up 13% to £2.8m last year [Nielsen] boosted by a relaunch in October 2009 to create a “cooler image”.

Readers' comments (8)

  • Dissapointed that panda pops fizzy drinks are no longer on sale.i used buy them regularly, my favourites were blue raspberry and strawberry jelly and ice cream. Please bring the drinks back.

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  • This is sooooooooo upsetting :( !! I miss panda pops!! Please please please bring them back!! I bet I could get so many people to sign a petition to bring them back! Be amazed really how many people loved panda pops (:

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  • I work in a large Distribution Warehouse and all of these flavours of Panda Pops are still selling well, and it's now September 2012. I recognise that the article is now nearly two years old, so how come we still have them?

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  • I'm glad to see I am not alone in feeling this recent loss of a great product. There has been a real void in my life over the past few months, and I now know why - no strawberry and jelly ice cream flavour panda pops!

    Ricky - where do I sign the petition?

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  • The thing is i grew up on the wonderful flavours of pandapops drinks. It was a treat and many of my friends who now have children have said they would give them to their children.
    It was never the much loved drink that put people off it was the scare factor as the prices soared.
    Personally i think the still juice range leaves something to be desired it's lifeless and dull on the tastebuds.
    Bring back the blue raspberry coloured tongues and the sweetness of our youth. Nostalgia could save pandapops. Give us back our childhood!!!

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  • Anonymous

    bring them back NOW the decent flavours not orange coke and lemonade i want a blue tongue.

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  • This is an outrage! I remember the good old days of the panda pops. Their sparkling taste in my mouth. One of the best sensations since dinosaurs roamed the earth. Now, they have gone, I feel a large part of my life has been grasped away from me. They are extinct, like the dinosaur, like the dodo bird, like women who fancy me. My girlfriend Niamh also has a passion for the fruity sensations of these fizzy wonders. These two years without panda pops have been imprisoned for me, I cannot go on, I cannot...

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  • It's 4:24 in the morning in Poole, 24°C and i just realised i hadn't seen panda pops on sale in ages, i miss them so much. Would love to have on now and be refreshed from this heat! Please bring them back and return earlier childhood to us all! :)

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