All articles by Adam Leyland – Page 41
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Comment & OpinionStevia's low sales no surprise: xylitol's time is coming
If I were to put money on the next big sweetener, it would be xylitol…
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Comment & OpinionWhy isn't Asda doing better?
Why isn’t Asda doing better? Is its functional advertising to blame? We’re about to find out…
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Comment & OpinionThe return of Funny Feet feels Fab (no pun intended)
With the return of Funny Feet, our Bring Back a Brand campaign achieved everything we set out to achieve…
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Analysis & FeaturesThe Grocer Brings Back a Brand
Wall’s is bringing Funny Feet back, following a huge response to our 150th anniversary campaign…
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NewsFunny Feet ice cream set for return thanks to The Grocer
Wall’s is bringing back Funny Feet – thanks to The Grocer…
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NewsConviviality Retail hails success of stock market float
Conviviality Retail CEO Diana Hunter is delighted with the company’s performance since floating on AIM…
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Comment & OpinionTesco’s Extra refurb is impressive... but it must prove itself
‘Woman has Baby’ was Private Eye’s front cover on the birth of Prince George. So here’s another headline from the Private Eye school: ‘Supermarket updates Store’…
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Comment & OpinionEasyFoodstore? A dystopian vision
Stelios was born into wealth. But instead of bumming around on yachts, he has applied himself to wealth creation…
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Comment & OpinionTesco: there's life in the dinosaur yet
Tesco will attempt to reinvent the out-of-town hypermarket with Thai-style malls. Can it prove the dinosaur isn’t dead?…
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Comment & OpinionSupermarkets operating on an uneven playing field? No kidding
It’s extraordinary that Dalton Philips is already calling for a tax on his fledgling online business…
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Comment & OpinionThe real winner at Wimbledon was not a Scot but a Zimbabwean
Andy Murray’s victory probably won’t transform the economy but it looks like a great summer for grocery…
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Comment & OpinionThe summer heatwave needs a great fmcg ad to celebrate it
Can someone please come up with a great ad to celebrate the summer heatwave?…
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Comment & OpinionWill 'New Flora' be remembered in the same way as New Coke?
Consumer goods manufacturers know they alter a recipe at their peril…
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Comment & OpinionAldi award haul will cause furrowed brows at supermarkets
Aldi’s record haul at the Own Label Food & Drink Awards this week will make uncomfortable reading for supermarkets…
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Comment & OpinionHow digital advertising has given old media a new lease of life
Fmcg brands can’t claim to have been early adopters of new digital advertising opportunities…
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Comment & OpinionJustin King has not been given as much credit as he deserves
Amid fevered speculation surrounding his departure, what has been Justin King’s contribution to Sainsbury’s?…
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Comment & OpinionIt was The Grocer wot won it
Today was a very good day for Sainsbury’s Justin King. As well as announcing a great set of results, he was delighted to have his name linked to | his hero, Sir Alex Ferguson, amid fevered speculation on their reportedly imminent departures…
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Comment & OpinionWhy the lacklustre media response to GM and alcohol legislation?
As a journalist, it’s a strange thing to say, but I’m puzzled by the media…
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NewsPaul Lindley on Ella’s Kitchen sale: Hain shares our mindset
Ella’s Kitchen founder Paul Lindley talks to The Grocer exclusively about the company’s sale to US food giant Hain Celestial…
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Comment & OpinionChilled ready meals unfairly dragged into 'Horsegate'
The hugely valuable chilled ready meals category has been unfairly dragged into the horsemeat scandal, but the damage is d…