All articles by Adam Leyland – Page 44
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Comment & Opinion
The best innovation of 2011 tells us about society
As the old saying goes, “if it bleeds, it leads”. And there’s no shortage of bloodletting in The Grocer’s Top…
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Category Report
Top Campaigns of the Year: 11- 20
Which brands delivered the most entertaining and memorable TV ads in the past year? Nielsen analysed every fmcg ad aired to find out
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Category Report
Top Campaigns of the Year: 1- 10
Which brands delivered the most entertaining and memorable TV ads in the past year? Nielsen analysed every fmcg ad aired to find out
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Comment & Opinion
Brussels cares more about your fridge than the eurozone
After an unseasonably mild autumn, a cold chill finally descended on the UK this week, and not a moment too soon.
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Comment & Opinion
Is Scots' volume dip necessarily bad news for alcohol suppliers?
It’s squeaky bum time in the retail trade, but monthly fluctuations are hard to read.
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Comment & Opinion
Double-dip recession
Can a positive mental attitude, and the seizing of opportunities, make the difference?
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Comment & Opinion
Instead of a point of difference, supermarkets crave uniformity
I’m sure you’ve heard the joke before. Q. What’s the difference between a supermarket trolley and a retail analyst?…
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Comment & Opinion
Justin King isn’t dead, but there's a new king at Sainsbury’s
I think the Gok Wan clothing range will have a more material impact on Sainsbury’s bottom line…
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Comment & Opinion
The Big Price Drop sums up UK grocery
Despite the price wars, consumers are still sceptical: only 17% think supermarkets are doing enough to help.
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Comment & Opinion
Fixing the obesity epidemic is as hard as fixing the euro
The coalition wants to nudge, but the nannying instinct is still strong, as reaction to the Department of Health’s proposals last week proved.
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Comment & Opinion
We must grit our teeth during the downturn and just get on with it
I lost count of the times I was asked what I thought of the IGD Convention this week. Perhaps because I was so rude about it last year…
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Analysis & Features
Clarke: ‘With focus on power brands, I can save Premier’
The new CEO of Premier Foods refutes talk of a fire sale as he outlines his immediate priorities in an exclusive interview with Adam Leyland
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Comment & Opinion
Tesco isn't 'back'. It never went away
Terrible Tesco’s results? If a 0.5% decline in like-for-like UK sales signals the worst trading performance in 20 years…
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Comment & Opinion
Big Price Drop has left me both underwhelmed and baffled
Did the earth move for you? For years, Tesco was able to surprise us and delight/terrify us with its bold initiatives, but it’s lost the knack of late.
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News
Yeo! After rapping farmers comes the dairy boy band
Yeo Valley is following up on last year’s smash hit ‘rapping farmers’ ad campaign by launching a boy band called The Churned. Featuring Aiden, Zak, Bradley and Matt, the debut single ‘Forever’ goes live during the first ad break of…
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Comment & Opinion
If shoppers really cared about going green, Tesco would be plugging its latest eco-store
We’ve all read surveys ‘proving’ ‘green’ products and practices go straight to the bottom line. Like the fact 25% of consumers in The Grocer/YouGov survey say the environment is of greater concern now than at the start of the recession vs only 20%…
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News
Five years on, Tyrrells ends that Tesco spat
Tyrrells crisps will be appearing on Tesco shelves from today (19 September) - five years after a row in which former owner Will Chase threatened to sue the retailer for selling its products via the grey market. The full Tyrrells range will be going...
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Comment & Opinion
Low energy-dense foods like fruit and veg are not cheap and often less convenient
Innovation takes many forms. For tobacco manufacturers, current NPD feels almost like a last hurrah before the shutters come down.
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News
Turrell is Weetabix CEO following long search
After an eight-month search, Weetabix has finally appointed a successor to CEO Ken Wood. Giles Turrell, currently president of Kimberly-Clark's European consumer business, will join the Northamptonshire-based cereal manufacturer on 17...
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Comment & Opinion
Is it coincidence Michael Clarke has been working for a land-locked conglomerate?
When I read a headline about Hurricane Irene at the weekend, I thought at first this was a reference…