All Alcoholic drinks articles – Page 361
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News
Santa with a rosey nosey
Batemans has introduced a bit of fun to the Christmas beer fixture by adding a Santa Claus hat to its seasonal Rosey Nosey Ale. The ale comes in a gift pack complete with a deck of cards and retails at £2.49. Sainsbury, Safeway, Booths, Unwins and...
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Interbrew circles over SAB
Interbrew's determination to be one of the key players in the global beer market was revealed this week when it admitted looking into the potential of taking over South African Breweries. But the City is sceptical it would be able to pull the...
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Famous Grouse gets to the bottom of the matter in a party t
The Famous Grouse bird gets into the spirit of the office party in a new TV ad for the blended whisky. The latest addition to the campaign shows the bird taking part in a popular office party prank. The grouse is seen on top of the photocopier...
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Posh 'n' Becks in another Somerfield
Regular readers of this page will know that Posh and Becks are big fans of the Somerfield store in Alderley Edge, Cheshire. So a picture of them in one of the multiple's stores should not be too surprising. But wait a minute. This is the...
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Simplicity, with Fruits of France
Boutinot is aiming to ease consumer confusion over French wines by bringing out out a simply titled Fruits of France range. Four single varietals Chardonnay, Cabernet Sauvignon, Merlot and Syrah make up the offering and have been chosen because...
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The Director General of Fair Trading is inviting written rep
Pernod Ricard has denied reports that French wine firm Castel Frères is the only company left in the bidding for Oddbins, which Pernod is expected to sell after it has acquired the chain as part of the Seagram portfolio. French food giant Danone is...
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Multiples focus on major wine deals
Tim Palmer The multiples are putting their weight behind major deals in the wine aisles in a pre-Christmas push to attract consumers' attention. So far the beer and spirits shelves have remained relatively unscathed as the grocers focus on wine to...
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Archers revamp
Archers Schnapps has been redesigned as part of Guinness UDV's multi-milliion pound support for the brand this year. The new look 70cl bottle hits shelves in the multiples next month and will be rolled out in other pack sizes and trade channels...
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Odds are on Asda's Beaujolais
The race to offer the cheapest Beaujolais Nouveau this week was almost certainly won by Asda which was selling the new vintage at £2.98 a bottle. This year's wines are similar in style to last year's according to Patriarche, which launched its...
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Bass brings an ale icon back home for trial in Sainsbury
Tim Palmer The UK's leading beer export Bass Pale Ale is being sold in the UK for the first time in over 200 years. The beer that has been doing very well over there it sells a total of 330,000 pints a day in more than 50 ...
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Scandia lager grows feisty with age
Landmark has launched a collection of offers on Scandia, its own label lager range. The 21-year-old brand has also been given a new look to help it compete with the keen pricing from the major brands. A spokesman said: "It competes on quality and...
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Pure Vodka gives VK a kick
GBL International is adding a full strength upmarket vodka to its successful VK Vodka Kick premium packaged spirit (PPS) range to give it extra credibility. While the rest of the industry has developed PPS brands from established well known spirits...
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Archers comes out to play
Guinness UDV is spending a massive £8.5m on its Archers brand in the last two months of the year. It has lined up a new TV ad, press advertising, price promotions, sampling exercises and free taxi rides for girls over the next seven weeks. The new...
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Morrisons goes for £4.99 Bordeaux
Morrisons has dropped its £2.99 own label Claret in favour of a £4.99 wine which will be the chain's only own label Bordeaux red. The chain is one of the first to abandon the sub £3 price point for own label Bordeaux and the move is part of an...
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River Route wines flow
Reh Kendermann is adding a new premium wine, La Cetate Merlot to its River Route range of Romanian wines. The German company and Halewood International (see p66) are among a small number of businesses helping to resurrect the Romanian wine...
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Scots failed to go for McEwan's SPA
Scottish Courage has axed McEwan's SPA after only 18 months on the market. The brand was designed to put some life in the Scottish beer market and was a combination of ale and lager styles. It was backed by a £2m budget but failed to capture the...
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Don Cortez pays his dues
Landmark's exclusive relaunch of the classic Spanish wine brand Don Cortez this autumn has beaten expectations, according to the cash and carry. The brand was launched in the 1960s but in the last few years has had little support. Grants of St...
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MULLED WINE TURNS CONVENIENT
A ready to drink mulled wine in a box has been created by Matthew Clark to capitalise on the seasonal market for the drink. It has extended its Rougemont brand to create Spice, a mix of red British wine flavoured with cinnamon, cloves, nutmeg,...
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Malibu could hold key to Seagram deal blocked by worries ove
The future of Diageo and Pernod Ricard's bid to buy up Seagram's wines and spirits empire could lie with the Malibu brand. The deal was blocked this week by US competition authorities but both Diageo and Pernod Ricard are confident that further...