All Alcoholic drinks articles – Page 395
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Tasting panel: Sidekick
From Bulmers, a new flavoured schnapps range TARGET CONSUMER Fundraiser Ella Maria Moffat, careers advisor Amanda Wood and journalist Tatum Anderson (all 27) Ella Maria: "The packaging made the product look like samples you'd give to a doctor,...
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Winerite's the price
Winerite has responded to pressure from independents to create a competitively priced premium packaged spirit range. It launched Royal Czar Vodka Ice in July which has already sold a million bottles and should sell two million by the end of the...
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Kingfisher attacks Cobra
Cobra and Kingfisher are at loggerheads over which of the two is king of the Indian beer castle. The row broke out when Kingfisher objected to Cobra's audited figures for the year ended July 31 showing it increased sales by 52%, and its growth rate...
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Halewood moves to deliver true promise of Romania'
A branded range of Romanian wine is being launched in the UK by Halewood International. This is the culmination of a £5m investment by the company in seven wineries in the country. It already supplies own label from Romania to the major multiples....
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Sara Lee in festive style
Sara Lee Bakery has launched four frozen desserts for the festive season. Festive Fruit Punch is brandy mousse on a spiced fruit and nut base, topped with fruit and a mulled wine glaze. Marbleous Choc 'n' Orange Cheesecake is a deep filled...
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Tasting panel: Vodka Ice
Vodka Ice is the latest PPS from GBL International TARGET CONSUMER Lisa Riley, 27, is a student who lives in Sussex The chrome and ice white all-over outer wrapping will attract women, but I think it would have been better with a screw cap for...
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Tiger and Ted in the window
Far Eastern bottled Tiger Beer has linked up with Ted Baker fashion chain for an instore promotion and window display campaign in the run up to Christmas. The marketing drive is targeted at "adventurous" 18 to 35 year old male drinkers. Shoppers...
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Rosemount and Mondavi form alliance
Two leading players in the New World wine business are combining resources to create new wine ranges they will sell worldwide. The family run businesses of Rosemount Estates from the Hunter Valley in Australia and Robert Mondavi from Oakville in...
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Red Stripe gets a stubby bottle
Bulmers has revamped the Red Stripe can and introduced a new 340ml stubby bottle. The new stubby will replace the 330ml long neck pack and is designed to reduced the Jamaican brand's dependency on the 440ml can. The 340ml bottle is the same style...
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Czech Bud makes it stick
The profile of the Czech lager Budweiser Budwar will be increased this autumn with a series of pre-Christmas promotions. Its importer and distributor BB Supply Centre has set up tailored deals in both the on and off-trades. They feature free case...
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Drinks: Lambrini under fire
Halewood International is preparing to go to court to fight for the name of its sparkling perry Lambrini. A writ has been issued against the company by a group of Italian Lambrusco producers who claim it is passing itself off as Lambrusco and...
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Tasting panel: Triple A
From Young's, canned version of new on-trade beer brand TARGET CONSUMER Murray Abraham, 38, is a litigation executive from Hampshire I don't like the can. I think it is probably meant for 18 to 25 year olds and I prefer more traditional...
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The Grocer focus on alcoholc drinks: Independents: a lot to
There are finely tuned fixtures and keen pricing, but who's spreading the good news? T he independent sector has been losing share of the beers, wines and spirits sector to the multiples for years but there are still many opportunities and room for...
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The Grocer focus on alcoholic drinks: CHEESMAN'S HEROES
Branded wines used to struggle to get on to Sainsbury's shelves, but now they are there in force and appear destined for a great future Christmas is looking good, and Sainsbury's wine director Allan Cheesman intends to make sure it is a very merry...
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The Grocer focus on alcoholic drinks: Cider: BRANDS IN A FER
Eight out of the top 10 brands are growing ahead of a market of which they hold 50% volume share C ider has been struggling to find its feet after a period of under investment and price cutting. Latest figures shows it growing at 1% (in the 12...
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The Grocer focus on alcoholic drinks: Beer: learning lessons
Eyes are on the supply chain when home's the place to party There is the real prospect that this Christmas could be as big as last year's millennium-fuelled peak according to Bass sales director John Holberry. This would catch out the pessimists...
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The Grocer focus on alcoholic drinks: Wine: brands bask in t
E-trading is the only cloud on the off-trade's bright horizon T he wine market is rapidly becoming one of the most dynamic sectors of the off-trade drinks business. It is eclipsed in sheer growth rates by premium packaged spirits but as a traffic...
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The Grocer focus on alcoholic drinks: Cider
The old man leaves his Message in a bottle There are few drinks companies that can take the kind of long term view that niche producer Aspall has done in plans to develop a cider brand. The company has been family owned for several...
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Artina bids for UK supremacy
As part of its plan to become one of the leading Argentinian wine brands in the UK, Artina Winegrowers is launching a series of new styles. Last month it unveiled the Artina Classic Collection retailing at £4.49 to £4.99. This month it introduces...
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Red carpet for Rioja
Meridian Wines is backing new listings for leading Rioja Campo Viejo with a £300,000 ad campaign. Managing director Tony Brown said: "In the past year the brand has gone from strength to strength. Consumer research has confirmed it is the UK's...