Archive of all Brewdog articles – Page 7
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Comment & OpinionBrewDog’s shift away from a ‘toxic’ culture could be a model for modern businesses - if it can pull it off
No business leader relishes having their organisation’s dirty laundry washed in public. Even more so if you’ve spent much of the past few years trying to position your business as a force for good with sustainability at its core
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Comment & OpinionAs BrewDog delays its IPO, should it consider abandoning flotation altogether?
Arguably, subjecting BrewDog to the rigorous checks, balances, standards and scrutiny of being a plc could neuter the brand
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NewsBrewDog looks to ‘generate excitement’ with launch of Planet Pale ale
The new beer would ‘generate excitement and highlight the brewer’s sustainability credentials’, said BrewDog
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NewsAllan Leighton joins BrewDog as non-executive chairman
He will replace Blythe Jack of American private equity firm TSG Consumer Partners, which owns a 22% stake in BrewDog
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Analysis & FeaturesHow BrewDog could use its brand to expand into soft drinks
The brewer has signalled its ambitions for a ‘SodaDog’ spin-off
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NewsBrewDog eyes potential move into soft drinks with SodaDog brand
The brewer said it regularly explored and registered ‘potential products that we are investigating as part of our innovation pipeline’
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Comment & OpinionBrewDog mixes witty whimsy with powerful environmental message
Like many a ‘punk’ outfit gone mainstream, BrewDog is looking to appeal to a wider audience
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Analysis & FeaturesHow damaging will the BrewDog staff’s ‘culture of fear’ letter be?
BrewDog’s bosses have issued a public apology and hired a culture consultant, but the furore and resulting concerns could affect its IPO plan
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NewsBrewDog boss vows to take action following staff ‘culture of fear’ claims
BrewDog co-founder James Watt apologised and promised to act after former employees wrote a scathing open letter
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NewsBrewDog unveils details of Tony’s Chocolonely beer collaboration
Watt tweeted a picture of a trio of cans featuring the Tony’s Chocolonely logo, with the drink itself coming in at 4.2% abv
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NewsBrewDog launches ‘first carbon negative beer club’
Its new DTC subscription service will ship monthly boxes of beer from BrewDog and craft brewers such as Cloudwater and Mikkeller
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NewsBrewDog teases collaboration brew with Tony’s Chocolonely
BrewDog CEO and co-founder James Watt tweeted Tony’s was ‘one of our favourite companies’
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NewsBrewDog becomes ‘biggest beer business’ to be awarded B Corp status
BrewDog achieved a B Impact Score of 81.8 out of 200
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NewsBrewDog highlights emissions reduction deadline with MMXXX beer
The beer itself is a Barley Wine, and is available directly from the brand’s website
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NewsFormer BrewDog spirits boss David Gates made CEO of Direct Wines
Gates previously ran BrewDog’s spirits business
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NewsBrewDog co-founder Martin Dickie launches CBD brand HBHM
It has debuted with a range of three CBD oils
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NewsBrewDog blasts ASA after carbon-negative ads banned
A complainant challenged wether the text was offensive and innapropriate for display in a medium where it could be seen by children
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NewsBrewDog reopens Equity for Punks in sustainability drive
BrewDog has reopened its Equity for Punks crowdfunding scheme for the final time as it aims to raise £7.5m for sustainable initiatives
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NewsMedia Bites 10 September: Brewdog, Tesco, Cake Box
Brewdog founder James Watt has criticised Boris Johnson over his commitment to climate change
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NewsBrewDog hits back at Aldi copycat beer with ‘Ald IPA’
“The time to start worrying is when no one is copying you,” said BrewDog CEO James Watt