Comment & opinion – Page 66
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Comment & OpinionHow fmcg can learn from YouTuber success stories
Influencers who have successfully monetised their audiences are now moving into fmcg spaces with enviable returns, says Daniel Quinn, head of innovation at The Forge
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Comment & OpinionChicken Nugget: could bizarre Netflix comedy kick off Korean poultry trend?
Will humanising the nugget hurt sales? If Chicken Run couldn’t manage it, probably not
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Comment & OpinionSheffield council’s ban on alcohol-free variants a conspiracy theory too far
Sheffield council decision to ban booze brands from advertising low & no variants is utterly baffling, says editor-in-chief Adam Leyland
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Comment & OpinionWho inspires you when it comes to your ‘kryptonite’ moments?
Whenever he wanted to be better at something, my sales coach modelled himself on someone he thought was good at that thing
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Comment & OpinionCrisp packet recycling breakthrough down to innovation and resolve
The crisp packet can be recycled with paper and card using ordinary domestic kerbside recycling facilities
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Comment & OpinionHow to master the art of global portfolio management
Effective management comes down to consistency, flexibility and efficiency, says Michela Graci, strategy partner at Coley Porter Bell
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Comment & OpinionWhat can food & drink learn from beauty and fashion pop-ups?
Pop-up shops are uniquely placed to overcome many brand challenges, says James Barnes, business director & co-founder of Backlash
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Comment & OpinionColomba vs panettone: will another Italian confection steal the show?
The Grinch may not have stolen Christmas, but Italian sweet bakes definitely did
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Comment & OpinionThe food system must change to address rise in poverty
We must address low wages, dysfunctional social security and the unfair treatment of farmers, says Dan Crossley, executive director of the Food Ethics Council
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Comment & OpinionWild weather is depleting supermarket shelves. We must take action now
While we may not be able to wield tridents to halt the rain, healthy soil is an alternative that’s perhaps just as miraculous, says Andy Cato, co-founder of Wildfarmed
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Comment & OpinionHow grocery and CPG players can both win as inflation cools
Seemingly asymmetrical collaborations can raise value for both parties through more sophisticated benefit-sharing models, says Google’s Kathy Lee
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Comment & OpinionIt’s time supermarkets go from basic to boss level Korean food
There’s nothing like some Seoul food, but are supermarkets getting it right?
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Comment & OpinionHow to counter the €30bn food fraud threat
In times of skyrocketing prices, food fraud is never far away, says Richard Leathers, global quality lead at Campden BRI
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Comment & OpinionAfter Unilever ice cream sale, what future for food and nutrition?
First it was frozen. Then spreads and tea. Now it’s ice cream. What’s next for Unilever’s food and nutrition division?
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Comment & OpinionHow we can cut carbon emissions in frozen food
Higher frozen food storage temperatures can lower energy consumption, improve carbon footprint and reduce costs, says Rupert Ashby, CEO of the British Frozen Food Federation
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Comment & OpinionWhy Tesco should stick with yellow for Clubcard Prices
Yellow has been used to signify discounts and deals across the retail landscape for decades, says Will Rees-Hooper, strategy director, Design Bridge and Partners
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Comment & OpinionOwn label progress means brands must put their focus on value
The supermarkets are doing a good job of convincing shoppers their own lines are just as good as brands
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Comment & OpinionChocomel chucks everything at random ad campaign
Chocomel is looking to cover a lot of ground with its new ad
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Comment & OpinionWhat we can learn from Jägermeister’s tech-driven global approach
Technology can free up teams to focus on priorities and challenges that require more creative solutions, says Harry Edmonds, creative director at Mother Design
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Comment & OpinionWilly’s Chocolate Experience scandal engagingly investigated in documentary
Glasgow’s now infamous and much-memed Willy’s Chocolate Experience will forever be the example of how to get ‘experiential’ wrong