Amazon’s failure in UK grocery has opened the door to Joybuy

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Amazon has left the door open to a challenger in exactly the parts of the market where loyalty for it is weak – the most significant being grocery, says David Sables, CEO of Sentinel Management Consultants

Joybuy can take business from across the retail spectrum. An Aldi/Lidl-style value offering with pure online operational efficiency is white space in the UK.

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