All comment & opinion articles – Page 439
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Comment & OpinionHappy calories = Unhappy Coke
Coca-Cola may be feeling a little hard done by today. Its TV ad, ‘Be OK’, which launched with some fanfare in March, was today banned by the ASA for misleading consumers.
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Comment & OpinionClever places
Kantar Worldpanel’s latest snapshot of the supermarket wars came out today – and there was, as ever, plenty to pick over…
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Comment & OpinionA right Royal trade show
Yesterday afternoon, I paid a visit to the Coronation Festival in the gardens of Buckingham Palace - and I wasn’t royally impressed.
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Comment & OpinionSupermarkets must make the most of Britain's staycationers
A consumer survey found two-thirds of Britons are taking their summer holiday in the UK this year…
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Comment & OpinionAgeing workers have a key role in the future of business
School’s soon out for summer and it has focused my attention on the next round of school and college leavers…
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Comment & OpinionNail the key moments and give your brand momentum
Watching Wimbledon, it fascinates me how matches can change on one point. The double fault that leads to a break point…
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Comment & Opinion
Titania on talking fag packs, Coke's choices and Pimm's
One of this week’s many surveys revealed that girls spend £230 a year on creams and lotions used by their men…
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Comment & OpinionPilgrims make a curious cheese choice
One easy way to spread the word about your product is to produce a recipe that features it…
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Comment & OpinionShloer inspires with mock Royal baby shower
Remember the Royal Wedding sick bags that came out when Kate and Wills tied the knot?…
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Comment & OpinionSpitfire Ale ads soar with Armstrong and Miller on board
Alexander Armstrong and Ben Miller’s linguistically ‘street’ wartime pilots return for Spitfire Ale’s new campaign…
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Comment & Opinion
Beware 'price creep'
I’m encouraged to learn retailers are reading current market conditions and planning promotional activity in line with thi…
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Comment & OpinionPR faces shortage shortage but gets a boost from free-from
Summer seems worryingly free of shortages so far – as if PR people have forgotten one of the key media-grabbing tactics…
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Comment & OpinionFairtrade on the price we must pay for tea
Cafédirect has launched a new report that reveals that to offer tea at low prices, compromises have to be made…
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Comment & OpinionFinding the real innovation gap
Coca-Cola’s launch of a new 250ml can to address the impulse slump and the needs of c-stores shows commercial insight…
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Comment & OpinionThe real winner at Wimbledon was not a Scot but a Zimbabwean
Andy Murray’s victory probably won’t transform the economy but it looks like a great summer for grocery…
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Comment & OpinionPutting the pen to the sword
What a difference a few months make. In March, The Grocer, as well as just about every other business title, was raising serious questions about Morrisons’ strategy…
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Comment & OpinionTobacco bites Booker
This morning, Booker revealed its tobacco sales in the first quarter had been hit by the illicit trade.In the 12 weeks to 21 June like-for-like tobacco sales in Booker depots fell 2.5%, it said. In its newly acquired Makro business tobacco sales fared even worse – down a whopping 20.8% ...
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Comment & OpinionNo quick fixes
It is 18 months since the self-styled Queen of the High Street dramatically took to a stage in Westminster to deliver her plans to save Britain’s shops.Today came the much-delayed government verdict on the often rollercoaster ride that’s followed since then.Love them or hate them, the most tangible result of ...
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Comment & OpinionIndependents are imperative to reviving our high streets
Some claim the high street is dying naturally – we just don’t shop the way we used to. That’s not quite true….
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Comment & OpinionE-commerce tactics need persistence not originality
It feels like each week a new app or digital service is being hailed as the next big thing in e-commerce…