All Confectionery articles – Page 116
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Old favourites dress to kill while the giants wrestle over a
Some old favourite brands got dressed up this year. Schweppes mixers and Nescafé both got their first packaging revamp in 20 years, while four-finger Kit Kat and Cadbury Dairy Milk both had shiny new flow-wrap outfits. Hovis loaves sported new...
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A warmer summer encouraged a 3% rise in sales. This has been
Brand extensions have become commonplace, with both Mars and Cadbury launching 451-500ml sized tubs. Cadbury launched Crunchie, Dairy Milk, Heavenly Vanilla and Caramel in September 2000, while Mars brought out Mars, Snickers, Twix, M&M's and...
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Mars' sweeter Easter parade
Simon Mowbray Mars is aiming to crack open a bigger share of next year's Easter egg market by introducing 10 new products and revamping 11 of its existing favourites. Among those debuting in the Spring will be an adult Maltesers Crispy Egg and...
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Mars boxes clever with its celebrations for Diwali
Mars is using its Celebrations boxed chocolate brand to mark Diwali, next week's Hindu festival of light', The confectioner has produced more than one million Diwali stickers for the occasion which is celebrated on Wednesday (November 14). The...
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Mars merges UK food and petcare arms
Mars' food and petcare businesses in the UK, Mars Confectionery and Pedigree Masterfoods, are merging to form Masterfoods (Division of Mars UK Ltd). The new trading identity, it was revealed on Thursday, is effective from January. MD of the merged...
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Budgens has opened its 26th Budgens Local at a petrol foreco
Monkhill Confectionery will assume responsibility for sales and marketing of the Butterkist brand from Cadbury Trebor Bassett from January 1, 2002. Barclaycard Merchant Services is extending its pre-pay service to include the mobile phone network...
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Mars keeps
Amicelli Mars has decided to retain Amicelli boxed chocolate as a permanent line and to bring it under the Galaxy brand umbrella. Amicelli, which consists of 16 individually-wrapped, wafer-filled, chocolate covered hazelnut praline sweets,...
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Winter bites at Nestlé Rowntree
Nestlé Rowntree has created a big freeze for winter with frosty variants of Fruit Pastilles, Smarties and Milkybar Buttons for kids. Available for a "limited period only", the new variants are launched on Monday (October 22) in frosty packaging...
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Why we don't do sale-or-return
Sir; re Richard Rickard's letter (The Grocer, September 29) regarding sale-or-return on Easter eggs. At Cadbury Trebor Bassett our objective is to help independent retailers develop the total Easter confectionery category. To do this we advocate...
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TOTAL GROCERS CTNS, FORECOURTS, OFFS
VALUE SALES (£000s) BRAND AVERAGE 4 WEEKLY SALES SINCE LAUNCH* Mars Bar Big One 884.2 Kinder Bueno (single) 838.7 Galaxy Silk Collection 797.2 ...
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Mars bursts into yogurt
Mars' sugar confectionery superstar brand Starburst joins the yogurt category this week by again teaming up with Eden Vale. New Starburst Splits fruit yogurt with a separate serving of tangy fruit purée aim to build on the success of Starburst...
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Bendicks gives Werthers rivals a £5m package to chew over
Confectionery manufacturer Bendicks of Mayfair has revealed it is throwing £5m behind the new toffee extension to its Werther's Original brand. The giant spend includes two 20-second TV commercials for Werther's Original Chewy Toffees, the first of...
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Harry eggs set for Easter
Mars could be heading for its most magical Easter ever with the launch of at least one, and probably several, Harry Potter eggs. Mars has paid an undisclosed sum for the right to produce chocolate and sweets based on the boy wizard's adventures,...
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wraps come off the Newcomers
Where confectionery countlines seem to regard brand extensions and limited editions as the major elements of innovation, sugar confectionery is looking dynamic these days. There are core brand developments and extensions of course, such as Mars...
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Mars Big One
Rsp 43p/100g Not strictly a new product, but a reshaped version of the immensely popular King Size Mars bar, a pedigree that's given it automatic entry to the top slot. Launched in December, it has gained sales every month. Best month: April -...
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Cadbury prepares Easter battle plan
Simon Mowbray Cadbury Trebor Bassett is to attack next year's spring and Easter market with a range of launches and a multimillion pound marketing spend. The confectioner is to add eight new products to last year's offerings in a bid to grow its...
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ews that chewing gum suppliers are looking to grow their £27
According to world market leader Wrigley, the past year has been a good one for the sector. Research by AC Nielsen reveals that chewing gum sales are up about 8% so far this year, while confectionery trade overall has fallen by 1%. Importantly, the...
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Haribo gets on wizard bandwagon
Haribo is hoping to harness the confectionery market's trend towards all things magical with the launch of Magic Mix. Family bags, featuring brand ambassador Hariboy in a cape and wizard's hat with a broomstick, contain assorted jelly and foam...