Wyke Farms has secured a listing for its Farmhouse Salted Butter in 250 Asdas.
The 200g packs went on sale at the start of the week, priced at £1. Wyke Farms’ butter is also on sale in Iceland and Morrisons in 250g packs.
Butter was becoming an increasingly important revenue stream for Wyke, said MD Richard Clothier. “Our growth in this area is because people are returning to natural, unadulterated products,” he added.