own label 2015, deli salads, lidl salad bowl

Deli Salads

Lidl Mediterranean Style Salad Bowl


The innovative pack format of this salad, which keeps its components separate, appealed strongly to consumers who thought the individual ingredients tasted fresh and the “croutons sold it”. They also liked the price of £2.29 for 190g, with two thirds saying it was better than what’s out there. Our judges praised the flavour mix.

Silver winner:

Tesco Sweet & Smoky Shredded Beetroot