When you think of Scottish exports, you think of Scotch. And for good reason. Exports of whisky now encompass three quarters of Scotland’s food and drink export value, with HMRC data showing sales rose 7.8% to a record £4.7bn in 2018.
Just a few years ago, the frozen aisle was synonymous with chicken dippers, fish fingers and not much else. Healthy it was not. So as consumers increasingly looked for healthier, fresher options, sales suffered.